WebPrez creates insurance-lead videos using 40+ persuasion techniques from behavioral psychologists like Robert Cialdini and Kevin Hogan. Each video is personalized with the client's name and photo, avoids jargon and long intros, and works on any device or platform, including offline.
Chapters
As I've said, we use more than 40 scientifically proven communication techniques in the composition and production of our videos. And these techniques have all been derived from the research and discoveries of communication experts and behavioral psychologists like Dr. Kerry Johnson, author of Subliminal Selling, or Dr. Kevin Hogan, author of The Psychology of Persuasion. And of course, Dr. Robert Cialdini, author of Influence: How and Why People Agree to Things. So, when you watch one of our videos, you'll immediately notice what makes them different from other videos. To begin with, you'll see that they immediately get right to the point, without an elaborate introduction or background music or cartoon characters. This makes a serious, credible, and professional impression on the viewer. Our videos also focus the viewer's attention on a problem they can relate to using words, terms, and phrases that real people easily understand and without using any typical insurance jargon. And our videos never reference any specific product or company, not even WebPress, because it's your name, your photo, and your business description that display on each video. Our videos can be played on any device, including iPads and iPhones. They can be embedded on any website, as well as social media pages and blog postings. And they can be easily integrated into any CRM or database marketing system. They can even be played without an internet connection on your own laptop or tablet.