Mike Larkin explains how data decay costs small businesses money: over a third of consumer contacts and 50-70% of business contacts go bad each year. Contacts411 validates and enriches contact information, helping businesses increase response rates by 37% and achieve $42 ROI per dollar spent on marketing.
Contacts411 solves a really important problem small businesses have: losing sales due to old customer contact information. Ever wonder why your marketing isn't driving more revenue? It's because your contact data is going bad fast. Over a third of consumer contact data is invalid every year. 50 to 70% of business contact data is out of date annually, and 27% of emails will fail within 12 months. Bad data isn't just annoying, it's expensive. It can drop your email conversion by 20% and can lower your sales by as much as 12%. Frighteningly, it costs $5,000 on average to get the customers you will need to replace the sales from just one lost top customer. So retention is your most important growth strategy. Because it's also 7 times cheaper to sell to an existing customer than it is to find a new one. And it takes 10 new customers to replace the revenue from just one top customer. That's why Contacts411 gives you access to top-quality business and consumer contact data. Validated phone numbers, including mobile, as well as validated addresses that enterprise companies have used for decades. So stop the decay today and stay connected to your customers. Contacts411 can also enrich a name and an email with lots of contact information at both the consumer and business level. It's fast, accurate, affordable, and privacy-focused. You can enrich, update, and validate emails, addresses, and phone numbers as well. We'll help you make sure that your marketing reaches its intended target. What else can clean and complete contact data do for you? You can increase your response rate by 37% with a multichannel campaign. And if your average order is $200, 1,000 newer updated emails can generate over $5,800 in sales. Your marketing ROI could be $42 for every dollar you spend. Why do small businesses choose Contacts411? It's fast and easy. We use the best quality US contact data on 257 million US adults and 160 million business individuals. We're affordable and have flat fee pricing, so there's never any surprises. It was built for small businesses by small businesses, and most importantly, we're always privacy compliant. Go ahead and run your numbers through the Leaky Pipeline Calculator. If you've got questions or want to talk it over, just click the link below to book a time with me, Mike Larkin. Start using Contacts 411 today and positively impact your sales tomorrow.
