In this segment, the speaker addresses the acute hiring and retention challenges facing manufacturers, emphasizing that modern workers seek roles that offer upskilling and continuous learning rather than long‑term static positions. The speaker proposes leveraging ChatGPT to deliver personalized learning experiences and to act as a conduit for continuous improvement by sharing best practices and, crucially, by listening to frontline operators and feeding their insights back to teams. This AI‑enabled feedback loop is presented as a way to enhance operational performance, improve the bottom line, and increase employee retention by making organizations more responsive to the ideas of workers on the shop floor.
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it will create some risk to the workforce for those doing repetitive work. And I think that's something that is a consideration right now. The reality for many manufacturers is they're struggling to hire and to retain. And I think in order to hire and retain, the kinds of things that they're focusing on is offering experiences where upskilling is a focus, continuous learning. So these are kinds of things that people want to hear. So folks who are entering the workforce right now aren't going to sign on for 25 years. So, you know, upskilling and continuous learning is what they want to experience. So if we can find a way to enable ChatGPT to give them that and, you know, and also be in an environment where they're winning, you know, I hate to use that term, but in manufacturing, winning means continuous improvement. And both personally and as an organization. And one of the potentials for this technology, especially if you're trying to continuously improve, is that it can enable sharing of best practice, which is kind of like the output of, you know, like sharing insights. But another component to that is being able to listen, right? So like both listening and feeding information back to the teams is something that's core to continuous improvement. And I think that's stuff that can both benefit the bottom line for manufacturers, but can also help to retain if organizations become more effective at listening and taking actions based off of good ideas. And a lot of those good ideas are now jammed up in the heads of smart folks standing in front of machines and where there's nobody around to listen.
