Small businesses struggle with three core limits: not enough time, the wrong skills, and no money or people. They lack a "money chest" and a "people closet." Practitioners need patience while SMEs work through their constraints before they can move forward.
So many times when I'm working with a small-medium, it's easy for me to get frustrated that they can't become inspired and move forward. But the reality is they, they have very limited bandwidth. It's just where they are, and they're working in the business and limited on how to work on the business. So they've got 3 things. They got a lack of bandwidth, they got a lack of skill sets, and they have a lack of resources. What we used to say at MMTC is they don't have a money chest and they don't have a people closet. Right. Right. So where do you go to, to implement this stuff? And so I always try to be sensitive and understanding that it could take them a while to get out of the dilemma they're in at the moment, be able to move forward.
