Visionary leaders need executors who turn ideas into action. Design the role around your vision, write a job ad that attracts people who want meaningful work, and treat hiring like a sales funnel: attract, convert, execute.
Chapters
How do you find executors? Visionary needs executors, and you can't have enough of them. Part of it is designing the, the roles and designing the job ads and designing an attraction mechanism. For example, you know how to close deals, right? You have an attract, convert, execute type process, right, with the Lightspeed. So what's that process? Almost thinking of your sales process. How do I attract executors, convert them and then get them indoctrinated into my culture. If you have the vision really infused in the job description, if you really have that infused, guess what? An executor, like, what do they want to get around? They want to get around great visions. They want their life to matter. They— every human being wants their life to matter and do meaningful work.