A short YouTube episode in which Molly McPherson speaks directly to her daughter Kathleen and to recent graduates, offering a practical "life list" of advice about stepping into the professional world and managing life, reputation, and crisis. The speaker frames the guidance especially for those entering journalism, PR, advertising, communications, or any early-career role where reputation matters.
Last week, my daughter Kathleen graduated from Loyola University Chicago. I found out on campus with many a student I encountered. They would give me that look and say, are you? I knew what was coming next. Kate's mom so, like a lot of proud parents out there, I've been thinking a lot about what it means to step into the world right now, especially if you're a student heading into journalism, pr, advertising, or communication. Or not. It could be any profession. In this episode, I'm sharing a life list of sorts, the things that no one tells new grads about when it comes to managing life and managing crisis. Kate, this list is for you, but it's also for every recent graduate stepping into life or anything that involves managing your reputation in the post grad world.
