$20M Question

Nikki Lea McCutchen leads a workshop on finding your purpose using the $20 Million Question, a visualization where you imagine having $20 million and explore how it shapes your values and daily life. She walks through building a mission statement from your passions and gifts, then introduces the 3-3-3 framework: connect with three people daily to fuel business growth.
Chapters
Good afternoon, everyone. Thank you so much for joining us this afternoon. I'm Nikki Lea McCutchen, and I will be your host for today. And welcome to the office today. In the office, what we are going to do is some training on purpose and your why. And so hopefully you will find this as beneficial as I did. I had gone to a training this last week and I just loved it. So I wanted all of us to have this information for us and for our businesses as well. So I want you to start out thinking about, um, this quote by Mark Twain: The two most important days in your life are the day you're born and the day you find out why. So, um, our why obviously is, um, what we all kind of ask the question of— what have we been created for? Why did the Lord put us here on this earth? What is he calling us to? What is he wanting us to do? And so once you have that, once you know why life, you're here, everything starts to align. Um, peace comes, a calmness comes, a confidence comes with what you're doing because you know that it's what you're called to. So even if things don't look perfect and pretty and fabulous all the time, you have peace, calmness, and clarity because you know, you know that you know that you know that you're doing what you're supposed to be doing. So we are going to dive into that with, um, just talking about your why, your mission, and your purpose. So you're going to have to move this so I can see everything here. Um, your mission is your compass, and it points you in the direction of what matters most in your life and your business. So knowing your mission ensures you are appropriate in the moment and acts as a filter for what you say yes to. Now, what you say yes to is, um, is obviously important, but sometimes what you're saying no to is actually more important. Yeah, so, and it's probably more important than the yes. So let me just give you an example. So, um, I have an organization that I'm a part of that I absolutely love. Um, they have asked me to be on the leadership committee and team, but I had to say no. And that was very hard for me because I, I love this organization. I love these people. I love being around them. I love participating. I love what it stands for. But the— it's a once-a-month meeting that would start at 6:15 in the morning. And so I live 30 minutes away, so I'd have to leave my house at 5:45. So at the very latest, if I have everything ready to go, I could get up at 5 and, you know, be there and do all of those things. But my issue is, is that I don't sleep very well. And so I have to, I have to really protect my sleep so that I am able to function well, to think well, to have energy, to have a positive attitude about what I'm doing and not, you know, be be frustrated. So mornings are not always the— my most favorite things, um, just depending upon how I, I have slept. And so I have to protect my health, protect my sleep in order to, um, show up for what I'm called to, what my purpose is. And so even though it's something I really, really, really don't want to say no to, and it's very hard for me to say no to, I still need to say no to that so that my yes is a yes that I am able and capable of doing and is appropriate for what I can do, as well as that just allows me to show up better for everyone, no matter who is involved. And that is really important to me. And I will tell you that I have a really hard time saying no. So learning to say no and, and being okay with that is, is such a— so important for you and for your business. So all high High Achievers are working for a big why. It is all about having a purpose, a mission, and a need. Sorry, my screen's doing something weird. Or a need that in turn gives you focus. So last Thursday we heard Lorenzo talk about he had a serious need. He had a financial need. He saw this business, he looked at the business structure, knew that it had the capability to give him and his family what they needed, just ultimately just to have, you know, some very basic things in his life. But then also he knew that the potential was there to go beyond that, to have, you know, to, to have things that he really wanted in his life as well, things that he would like to give his family as well. So his big why was based on a need that he had for his, for his family. So High achievers always have a big why powering their actions. So you hear David Schmidt talk about this all the time, that in our business it cannot just be about money, even though ultimately, yes, Lorenzo needed— had that need. This vehicle was allow, you know, allowed for that. But because he truly cares and values people, he knew that what he was offering to people could meet whatever need they had— their health, their finances, um, you know, some just amazing things happening people's lives in multiple areas because of the product that we have to offer people. And so you hear David Schmidt talking about how it has to be much larger than just money. Obviously, for Lorenzo, it wasn't just about money. It was about providing for his family and how important that is. You know, it just in general for life to, to feel like your family can have choices, your kids can have choices there. It's— it has so much value in life to be able to have choices. It's— it's— it truly changes what you can and can't do in life because of the choices that you have. So, okay, so I want this to kind of be a little bit of a working session. So I— what I want you to do is I want you all to close your eyes and I am going to ask you— really, this talk should be called the $20 Million Question. Okay. So I want you to close your eyes. I want you to visualize yourself yourself having to, um, that you have $20 million. Okay, so it's, it's, it's, it's something that you have. So I want you to visualize that. Okay, so if you had $20 million, where would you travel? Think about all the places that you would travel. Where would you go? Who would you take to go with you? What would that look like? What kind of car would you drive? Is there a certain kind of car that you like? Um, you know, just something that you love. Um, you know, something that— I don't know, maybe you'd even just want, you know, to rent a car for a month of some sort of something fun to see if you really liked it or not. I don't know. What kind of car would you drive? What kind of house would you have? Where would you live? Would you live in the country? Would you live in the city? Would you live in a high-rise building? Would you have a farm? Um, you know, what would your house look like? What, what, how many rooms would you have? What would that be like? Um, how would you give? How would your giving change? What would that look like if you had $20 million? Who would you give to? What kinds of organizations would be important that you would be so excited to be a part of? Um, because you have the money to just give. And probably one of the most important questions is, how would you spend your time? Your day-to-day activity, what would that look like? So you have $20 million. Tomorrow morning you're going to wake up, and what is your day going to look like? Okay, so I want you to keep all those things in your, um, mind kind of as we go on to this next slide, remembering that you have this $20 million. Okay. So what does your personal life mission look like? Okay, so we have goals. Those are a specific desired result that can be completed, but that is different from your purpose because your purpose, what you're called to, is something that is always progressing based on— as you go down the road in different goals, different things that happen in your life, your purpose continues to progress. It continues to change. So a Goal has an endpoint. So let's say your goal is to make senior director, okay? So that's a specific achievement that we can achieve in our business. And then once you hit that goal, that's done. You can move on to a— to another goal. But the reason you're setting those goals needs to be based on your purpose, which is always in progress. What is your purpose for the business that you have? Your purpose is bigger than any single goal. It's what gives you meaning in everything that you do. It's guiding force that influences your goals, your decisions, and your actions over time. The goals are the milestones on the path to purpose. Okay, so that's the little milestones that you set as you're moving down your path of purpose, what you've been called to, what you've been created for. So, um, okay, so let me go on to the next slide here. All right. So like I said, we're going to work on this. So we're going to— you're going to write. So hopefully you have paper and pen. If you're driving— I forgot to say that before. Hopefully you're not driving, closing your eyes and thinking about your $20 million question. Hopefully you're not driving and closing your eyes if that was the case. But hopefully if you are sitting, you can write down and think through this. So identifying what you feel connected to. So this is just helping you to try to create and come up with a mission statement for your life. Okay? So I'm talking about bigger and beyond just your business. Now, you know, for, you know, for me, what I'm doing with this business truly is connected to what my life's calling is. So, but I, you know, so I want you to be able to make sure that what you're writing out is you're thinking about for your life, your mission statement. For your life. So what topics are you drawn to? Go ahead and just jot some things down. What are different topics that you're drawn to? Obviously, you know, we might move through it a little bit quickly. So please, I want you to be able to come back to this, think about it, sit with it, digest it so that you can truly come up with a mission statement for your life that you're excited about, that you love, that says that is absolutely 100% you. So if I know you well, If you were to read your mission statement to me, I would say, or even like in the room that I was in and the people that I had met that day, the, the lady that was presenting all of these fabulous ideas, I was one of the people that read out my mission statement in the end. She's like, okay, I haven't known you for very long, but I would say that is exactly the person that you are. So, you know, so it's something that people are going to say, absolutely, that is Mary, that is Vicki, that is Ed. Once they hear your mission state. That is Bonnie Lynn. That is Sandy. They're going to say, that is you. So what topics are you drawn to? Who or what is most important to you? Okay, so write those lists, you know, or that— those might be easy, you know, God, family, and others, um, however that looks for you. Which causes are you most passionate about and why? So what things are you most passionate about? Write those down. What things do you love to do? What things, when you get up in the morning, it is not hard for you to up because you are excited about what you have for that day. Um, what impact do you desire to have on others or the world? What kind of impact do you want to have? Some people want to just have that impact, um, in their family and those close to them. Some people want to have an impact in their community. Some people want to have an impact in their state. Some people want to have an impact in the world. What are you called to? What is it that you want to do? What does that look like for you? So hopefully you've jotted some of those down. And then the second piece of your mission statement is uncover your unique gifts. So what things come easy to you? If there is something that somebody just calls you up on the phone because they know that you're really good at this and they're gonna call and ask you about it, what are— what's something that comes easy to you? Conversations that you have. What does that look like? What gives you energy and fuels your personality? So again, this is another one of those things that kind of drives you, like, what are you excited to get up in the morning and go do? What is it that fuels that personality and who you've created to be? Is there something you would enjoy doing even if you were not paid to do it? Okay, so this is key. This goes back to Again, like I said, keep that in mind, that $20 million question. When you are going to wake up in the morning tomorrow morning, what is it that your day looks like? Because you don't need to be paid for it. You don't need to be paid for it. It's what you're called to. It's what fuels you. It— what is what drives you. It's something that you would do whether you were going to get paid or not. What does that look like? All right, go to the next slide. All right, so now you're going to write that mission statement out. So you're— this, you know, you were kind of just doodling answers before, which is great, and you're still going to do that. I still need to go back to mine and tweak it some more. I need to kind of think through it and shape it up. This is also a great time to use ChatGPT like we talked about on Saturday in our training, that this is a great thing to take that, whatever you're writing in your mission statement, and ask ChatGPT, here's what I'm— it's— I feel like my mission statement— and you can even just list several things, um, you know, whatever it might be. You know, I, I love encouraging others. I, um, enjoy health. Uh, I have a passion for giving other people advice. I love to connect with people, um, and have an organization that I can refer others to. You can even just give ChatGPT that kind of a list and say, you know, here's kind of what I'm thinking for my mission statement based on what I just told you. What would you write for my mission statement? And then ChatGPT will write you out a mission statement, and then you can even read it. You know, there might be things that you like, and then you can say, okay, I don't like this part. Tweak that, you know, tweak this a little bit for me. Can you add something in there about encouraging other people? You know, just talk to it like that. Like, it can be in not even full sentences. Like, I'll have these really funky, weird pauses when I'm talking to ChatGPT because I'm like, this is not a person, but it acts like a person. You know, like, this is crazy. So I don't even talk in, you know, full normal sentences when I'm talking to ChatGPT, which is great because you don't have to, and it's going to accumulate all of that for you. So Your mission statement will be, the mission for my life is to do something. So whatever it is, something that you have a passion for. And then it might be by— here's my mission statement. I'm, you know, I, I'm— let me, let me grab what I wrote the other day so you kind of have an idea of what I, um, let's see, to help others embrace optimal health by empowering them to pursue the highest levels of health in areas of their life. Like I said, I still need to tweak this, but by implementing through, okay, implementing it through with whatever your unique gifts, skills, or talents, or things that you possess, that you have, that you can offer to others. Okay, so like I said, I still need to go back and, you know, ask ChatGPT to help me kind of refine all of that, which is great. It's kind of cool that we have a tool. Like, I really didn't want to have anything to do with all this. ChatGPT stuff, but it's actually kind of fun once you start. You're like, oh, these are these really great ideas. Um, anyway, so it just kind of gets fun. So embrace that as you're trying to come up with your own mission statement. And remember, this is for your life. Um, what does it look like for your life? All right, let me go— let me hit the next slide. I hope I didn't just mess it up because I— okay, here we go. Okay, so action is the foundational key to all success. So in our business, we talk about patching 3 people a day, inviting 3 people a day, and following up with 3 people a day. So if we don't have the action that patches or talks to 3 people a day, Okay, it's not going to be able to allow us to do those other actions. And then as we should all know, that following up with 3 people a day, that action is what actually allows us to have the success that we need in our business for it to move forward. Anyone who does not follow up is not going to have a business. I know it might seem very hard to patch people, but sometimes follow-up is, is really where I see people falling through the cracks. It's the follow-up that allows your business to move and run like it should. All right, so this is our toolbox for what we're thinking through of what is going to matter most. So what I want you to think of this first is, is what you see is determined by what you don't see. So think of that iceberg method, you know, that iceberg. You've probably all been in some type of training before where you have the iceberg, you have the, you know, it might be fairly large part that's up above, that above the water that you can see. But down below, what is going on underneath what you see is massive. Okay, so what you see in your life, in your business, is truly determined by what you don't see. It's by what your productivity is. It's by what your priorities are. It is determined by what you people don't actually see. What others can see is by— based on that 333, things that you do every single day. What other people can see and what's going on with you and your business is by things that they don't see that are there. So purpose without priority is powerless. Okay, so it is so important that, um, you make actionable steps, steps utilizing that 333 however you would like to. Might be 111, might 10, 10, 10, whatever that's going to look like for you. But the purpose is the why behind what you do. Okay, so that's your mission statement. Okay? Your purpose of why of what you do. It gives you meaning. It gives action. It helps you stay committed over the long term. It— what is what drives you to get out of bed each morning because you're excited about it. It's not something that you have to pull teeth for you to get it. It's truly what you're called to. It's about identifying your bigger picture, what drives you, and what truly matters. When you have a clear purpose, it fuels your motivation and ensures that your priorities align with your deeper goals. So the priority is the what that matters most. So the what of what you're doing. So focusing on those individual things, those tasks, um, that, that are trying to do everything. So not trying to do everything all at once, to getting rid of distractions and inefficiency. Your priorities should always align with your purpose so that you can make meaningful progress. So getting rid of those distractions is so very important because those, you know, time-wasting things. So things that scrolling on the internet, watching watching TV, whatever it might be for you. It may even be, you know, that you love to read so much that, you know, you're taking time to read when you really need to be focusing on an actionable step, you know, in your business of, you know, the thing that matters to you most and, and have those priorities set up straight. So the productivity is the how you get it done. So productivity isn't about doing more, it's about doing what matters most efficiently. So the key to productivity is a dedicated focus on uninterrupted time to your highest priority work. So basically doing the first thing first. So whatever is of highest priority, you're getting those things done in your business first. Now that may be right away in the morning, or it may be at a different time, you know, but you have time blocked, whatever that looks like. So, you know, when I get up in the morning, the first thing I do is my Bible study. That's the most important thing to and then depending upon my day, I will normally go work out, or if I have early meetings, then my workout will be adjusted accordingly to that. But having that time, you know, written in there for when you're going to contact those 3 people, when you're going to— the invite is really kind of easy because the invite to your Zoom calls, utilizing your leaders who are putting on those Zoom calls for you, utilizing those and inviting people to those gives you and your business more credibility. Ability because those people are also advocating for what you believe in. It's helping to educate and train those other people from somebody who's not you. And so inviting is easy because you can do that when you patch someone, when you introduce someone to the product, as well as when you follow up. So it's something that you're doing all of the time. So that just falls in line very easily with, um, your patching or your following up. But doing those things is very important and making sure that you're avoiding distractions or multitasking. My son would get on me because he would say, you know, I'd be doing something and he'd be talking to me and he would, you know, as he's gotten older, you know, Mom, multitasking is not a thing. You cannot multitask. And I think we as women, we always think, yes, we can. And the more, you know, when you really think about it, that's really not true. We really can't multitask and especially not do things really, really well. I know, I knew you were going to say that, Vicki. Vicki's saying, yes we can. I wanted to hang on to it so much so because we, we do, we juggle a lot of hats. Um, but especially when it comes to your business, being able to focus on whatever it— when you need to do, when you've set or time blocked those priorities to make those phone calls, um, that nothing gets in the way of that. Or you've set aside that 15 minutes to go do a post on social media that you take that 15 minutes and you don't get dragged into the scroll, you know, looking at all the other things, even if you have to set a timer so that those things get done. Even also just for your phone calls. Like, if you know that you're going to dedicate, you know, 1 hour a day, 2 hours a day, whatever it is, to where you set a timer. And so you're going to do that, you know, from, from 1 to 2, from 1 to 4, whatever it might be, from 7 to 8, whatever it's going to be. And you set a timer. When the timer is up, then you're done. Like, then that's okay that you then walk away even if you didn't get your list of things done. But that was the time block that you had for your business, and you avoided distractions. You did not multitask. You did not let unimportant tasks pull you away from those things that are going to drive your purpose for that long-term purpose that you have set out to do, along with matching those up with your goals. So purpose drives priority because you know what's important. Priority drives productivity because you focus on what matters most. And productivity ensures progress because you execute efficiently without distractions. So the productivity comes from the priority, which comes from the purpose. So purpose without priority is powerless. All right, see if it's going to move to my next slide. I think I hit it. Let me hit it one more time. All right, so, um, oh yes, and what I forgot to say was what you don't pay attention to shapes your experience. So by not focusing on distractions, they become invisible to you, which is what you want. You want to eliminate Um, elimination of things leads to clarity, and when you remove unnecessary choices, the important things become obvious. That is what we want, to be focusing on those important things. By eliminating non-essential tasks, your priorities become more defined. So I just want to encourage you that this is your life. Please own it, love it, and live it to the fullest. So yes, embrace the journey, embrace optimal health, and thank you all so much for joining me today on this call. I'm going to try to figure out how to stop sharing. Let's see. I wanted to get you back, but I didn't have it, but I had— Yes. Okay, did that stop the screen share? Yes. Okay, awesome. Great job. I love everything.
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