Christian OsgoodCEO, Multifamily Strategy · CEO at Multifamily Strategy

How You Can Do a Functional Flip

13 Feb 2024 · 0 min

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0:22

Christian Osgood shows how to renovate a rental cheaply by fixing fire and mold hazards first, then installing durable, easy-to-clean surfaces. You undercut competitors on rent while still offering better housing than neglected units.

If you get ahead of the fire hazards, the mold hazards, and you have an easy-to-clean, maintain, and replace surface throughout your entire unit, you're going to look better than every single slummy property. You're going to be able to charge less in rent than your competition because you didn't break the bank to renovate. And that's how you do a functional flip and get away from the evil landlords, because I promise you, there's a lot of them out there. They're in your market. They are all about the money.

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