Christian OsgoodCEO, Multifamily Strategy · CEO at Multifamily Strategy

Soli Cayetano Partnerships

3 Dec 2022 · 1 min

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0:31

Soli Cayetano shifted from building a Cincinnati team to partnering with someone in Augusta, Georgia to enter new markets. Private capital and strategic partnerships became his main growth drivers, replacing his earlier solo, expert-focused approach.

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So the two things, I guess we can get into this later, that have really helped me expand are private money raising and partnerships. And so this partner is based in Augusta, Georgia, which is how I was able to expand into another market. I was so hyper-focused on building my team, learning the market, being an expert in my space in Cincinnati, my like blinders on, that's all I was looking at. But when I found a partner who had a competitive, a really strong competitive advantage in his market and wanted to pair up, I was like,

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