Christian OsgoodCEO, Multifamily Strategy · CEO at Multifamily Strategy

The Only 2 Ways to Play The Game

17 Jul 2024 · 0 min

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0:16

Christian Osgood breaks down two ways to build a business: aggressive scaling that requires hiring and adding resources to grow large, or ownership-centric control where you keep the company small and eliminate partners to retain full control. These are mutually exclusive mindsets that shape everything you do.

There's only two ways, in my opinion, to play the game correctly. You either scale, you take out all your ego and you go, I'm not going to be the best at this. I'm going to add people, I'm going to add scale, I'm going to add bandwidth. We're going to build this huge company. Or you go, I just want to own my own universe. And so I will take on partners when I need them and then I will eventually eliminate them.

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