The Myth of Cross-Cultural Competence

A short YouTube talk by Paula Caligiuri (with Victoria de Santo) describing a study of newly minted global MBAs selected into elite global leadership rotational programs at three multinational firms (financial services, pharmaceuticals, consumer products). Participants were mostly from top MBA programs (INSEAD, Wharton, London Business School), many multilingual (60% fluent in two languages). Each had three rotations including one international assignment (6–12 months). Cohorts were evenly staggered: one-third pre-international, one-third currently on international rotation, one-third post-international. Despite heavy international exposure, those who had not yet done their international rotation rated their cross-cultural abilities higher than those currently on or who had completed international rotations — revealing a gap between perceived cultural agility (bravado) and experiential humility.
Questions this video answers
Paula Caligiuri and Victoria de Santo.
Financial services, pharmaceuticals, and consumer products.
INSEAD, Wharton, and the London Business School.
60%.
Each participant had three rotations; the international assignment lasted 6–12 months.










