Patrick Biddiscombe shows how TikTok lead ads deliver 3x ROAS and 57% purchase likelihood. The platform's instant forms pre-fill user data and submit in-app, cutting friction. A no-code HubSpot integration sends leads straight to your CRM in real time.
Questions this video answers
Patrick Biddiscombe (creator/uploader).
January 17, 2025.
Half (50%).
Seven in 10 (70%).
57%.
Chapters
Do you struggle to get people to pay attention to your ads? TikTok lead ads are a game changer. Let me show you why these ads are a must for your advertising strategy and how easy it is to get started today with HubSpot's TikTok integration. First, let me ask you a question. When you think of TikTok, what comes to mind? Entertaining videos, fun tips and tutorials? Well, this is exactly what makes TikTok such a great place to connect with customers. Half of TikTok users say the ads they see on TikTok don't even feel like ads ads. They're just Fun to watch. Seven in 10 people say TikTok lead ads catch their attention and 57% are likely to make a purchase after seeing one. No wonder return on ad spend is three times higher on TikTok compared to other platforms. And that applies to all kinds of companies. Medical professionals, schools, financial institutions and many others see major success with TikTok lead ads. We're talking thousands of new, high quality leads and as much as a 90% lower cost per click rate. So what are TikTok lead ads? TikTok lead ads make it super easy for customers to connect with businesses. They can watch an entertaining video, and if they like what they see, they click a button to fill out a form right within TikTok. Even if you've never made a video before, TikTok Ads Manager makes it super easy. There are all kinds of drag and drop templates, examples and best practice guides. Plus, the ads that perform best are the ones that are simplest. Now all this sounds great, but how do you know if TikTok lead ads are right for your business? You name it, there's an audience for it on TikTok. People want to hear from real estate professionals, educators, healthcare providers, financial advisors, accountants, attorneys, consultants, and more. TikTok videos are also a great way to feature testimonials from clients, patients or students in a fun and engaging way. The point is, TikTok lead ads work for all kinds of industries and business sizes and virtually any budget. They're easy and affordable, and they actually work. 69% of TikTok users who fill out a lead gen form on TikTok follow through on what they sign up for. Yes, you heard that right. 69%. They attend events and webinars, show up for appointments, use promotional offers, and even answer phone calls, all within days or even hours of responding to an ad. And here's the best part. With HubSpot's no code integration, you can automatically transfer the leads you get from TikTok ads to your smart CRM in real time. There are no manual downloads and no waiting for leads to sync. Everything gets updated like that, so you can respond with an email or a call right away. Here's how it works. When someone clicks the button in your TikTok ad, a form pops up with fields already pre filled from their TikTok profile. They simply fill out any empty fields and hit submit. TikTok instantly sends their data to your HubSpot Smart CRM. Or if you want to use a form you already built on your website, you can send people to your landing page. You can get more details on TikTok instant forms and website forms by visiting the links in the description below. Either way you go, the HubSpot integration makes the whole process seamless. If you're ready to drive more high quality leads, click the link in the description below. For a special offer from our friends at TikTok.
