Brian Halligan describes an AI audit service that assesses a company's operations and recommends where to deploy AI agents and HubSpot tools. The key insight: humans won't be replaced by AI, but by people who know how to use it well.
Chapters
If I were a solution partner, created a new offering where I go into XYZ company and I do an AI audit. I come into the company, I'm like, how are you set up? What's your P and L look like? What's your headcount look like? Go through each of their processes, see what tools you're using and then come in and say, hey, this is how we think you should configure it. This is how we think the head capture works. Here's where we can implement AI, build them, agents, implement agents, implement HubSpot and really going with the transformational sale and set them up for the future. I think as humans there's a good line of you're not going to be put out of work by AI. You're going to be put out of work by somebody really proficient with AI. I think that's pretty good advice actually in terms of the partners, it's completely self serving. But I would totally double down on HubSpot. We're on top of all the technology trends of products getting a lot better. I think it's a really good setup for somebody to build applications or somebody building a solutions business if they want to grow and be with a company has been going to be around for decades.
