Embracing Side Quests for Marketing Success

Great craftspeople do side quests. If you are a marketer and you are trying to get any type of role, then the beauty of marketing in the digital era is that you don't have to wait for someone to give you a job to build an incredible portfolio of work. And I've always found the same thing that the best people at this craft are people who do side quests, which the same thing as side hustles. I just don't like the word hustles. And so you have, like, you actually, you have a huge audience as well. You're a prolific writer. But whatever it may be for that person, that's what I loved. That's why when I fell into digital, like a software engineering background, I just love that I could just go do it myself.