Introducing Clip Creator: Free AI Video Generator

Thanks to HubSpot's AI tools, you can cut down on your content creation time in a snap. Let's take a look at HubSpot's latest AI tool, Clip Creator. Feel free to follow along yourself. Just go down to the description, click the link for Clip Creator, and you can use it yourself for free with HubSpot.

Hi everyone, this is Adam from HubSpot. As many small teams probably know, creating videos can be an expensive and time consuming task, especially if you end up working with a professional video production team. And so that's why we created Clip Creator. So Clip Creator is a new AI power tool for making videos from a simple text prompt. I'm going to show you exactly how it works here to go ahead and get Started. I'll click on Get Started to go ahead and create an account for HubSpot if I don't already have one, or to sign into my existing account. Once you've signed up for Clip Creator or signed into your account, you'll be able to start creating your video. And the first thing that Click Creator is going to ask you for is a brief description of the video that you want to create. Now, Clip Creator can create videos across a whole variety of different topics. So whether you want to introduce your business or promote a product, or just talk about some topic that your business has some expertise in, clipcreator is able to cover a wide variety of different types of videos. Now for our scenario here, I'm going to go ahead and paste in a description that I already wrote earlier. In this scenario, we're going to imagine that we're a B2B company called Coffee Cocoa, and we're a food and beverage company. And we're going to use Clip Creator to create a quick promotional video that just talks a little bit about our business. So as part of this description, I've included some of the selling points that I want to make sure that I highlight inside of the video on the next page. I'm going to provide Clip Creator with some guidance on what tone of voice to use as part of this video. So if I have a particular brand voice that I want to make sure is consistent across all of my marketing channels, I can do the same here in Clip Creator by just providing some adjectives for the tone that it should use as part of this video. On the next screen, I'm going to be able to select a template. And you can just think of a template as a starting point for the look and feel of your video. So you're going to be able to change this later on, if you want to swap out images or change colors or anything like that template is just a starting point. So I'm going to go ahead and select this Life Skills Hub, which I quite like. And then Clip Creator is going to go off and start to create my video. Now, what's going on behind the scenes here is HubSpot AI is taking that text description that I provided. It is creating a script for the entire video and coming up with text that it's going to use on each one of our slides. And then it's also going to a stock image library to fetch some images that are relevant to the video topic that I want to create. And then once it's done, I have a full video here. So this is actually a full and complete video. If I wanted to, I could go and generate and download this right now, or I can continue to make some tweaks and edits if I want to. You can see in the left sidebar here I have a very simple view of each one of the slides that I have throughout my video. And on the right hand side here, I can see a quick preview of the video that I've created. And I can even hit play here just to get an idea of what it's going to look like and see what all of those transitions look like as well. If I want to make some tweaks, I can go in here. I can change some of the text. So let's say that I want to get rid of this word unique here. I can get rid of that text. If I want to reorder some of my slides, I can also do that by just clicking and dragging to reorder. If I don't like some of the images that I've picked from the stock library, I can go in here to replace image. I can search that stock library. We're using Shutterstock for images here. Or this is HubSpot's full file manager. So I can upload my own images as well. If I have some of my own images that I want to include in this video, I some other miscellaneous formatting that I can do. I can change the font, I can change the styling of the text. I can also change the background color, the text color, or the primary color as well here I can also change the default audio track that comes with each one of our videos. Once I'm ready and satisfied with the video, I can go ahead and click on generate here. And then once I've generated that video, I can go ahead and share and there's a couple of different ways I can share. I can either download the video, which is just going to give me an MP4, or I'm going to go ahead and export this video to a landing page. And that's going to allow me to take the video I just created and and then create a full HubSpot landing page with its own custom domain that I can then embed that video into. And I can customize the text on that page as well the imagery, and even include a lead capture form if I want to get users to sign up after watching that video.

From there, you can take your video, you can move it over to social media, you can put it on YouTube, or you can embed it in your website. Creating video doesn't have to be a chore. If you want to start the journey down creating short form video content, just click the link in the description for HubSpot's latest AI tool, Clip Creator. While you're at it, feel free to like and subscribe. We got a lot of great content that's coming out on this channel all the time. That's it for me, everybody. Hope to talk to you soon, but until then, take it easy.