New Breed returned to INBOUND 2022 to launch two HubSpot apps: Opponent, a sales gamification tool, and Distributely, which routes HubSpot objects based on custom rules. The company positions these as part of a platform combining technology and services for go-to-market teams.
We design our services and our apps to be experienced digitally, but when you're connecting on them in person, you can have those conversations faster, you can have more of them and they're usually a little bit richer.
It's great to be back live in person at Inbound 2022 to see this community get together again. Think about the next go to market strategies that are going to revolutionize the way companies grow. Excited to be launching our own applications, both Opponent and Distributed here at Inbound. It's the new era for Newbreed. Really taking the technology that we're building inside of the HubSpot app marketplace and the managed services that have been tried and true for New Breed for years. And we're combining them together inside the Newbreed platform to really give go to market professionals all they need in order to grow better. And everyone should stay tuned to what's coming in the next couple years. I'm really excited that we're launching opponent at inbound 2022 this year. Opponent is a gamification app to help sales teams improve motivation, to drive more focus on performance, and ultimately to improve the adoption of the tools that they're using day in and day out. With Distributely, you can now route any object in HubSpot to anyone within your HubSpot users. So that means contacts, companies, deals and tickets can now all be routed to a user using our powerful rule based engine.
I feel like a lot of prospects are surprised and excited that we have apps now in the ecosystem. They just expected us to do demand generation efforts like a typical marketing agency. But now with Distribute, Elite and Opponent, we've got more to offer.
With New Breed, it was really refreshing to have someone in our corner and making sure that we work with them and they work with us and we have a great experience in the end and a great result. We're really excited to be partnering with you overall.
