Remi walks through five free HubSpot courses: Content Marketing Certification, Social Media Marketing Certification, Inbound Marketing Certification, Inbound Sales Certification, and Inbound foundations. Each teaches specific skills and awards certificates you can earn and display.
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Hey everyone, it's Remi. Welcome back to the HubSpot Marketing YouTube channel. So fun fact about me is I actually went to school for marketing and I can confirm that the world of marketing has completely changed within the last five years. Marketing is something that thousands of people are now selling online courses on and there's so many options out there. Something else that I can confirm is that you do not have to pay to take a course and learn about marketing. Today, I'm going to share five of the best HubSpot digital marketing courses that you can take for free. First, I want to start off by saying that these courses are great resources for you. Whether you're looking to upgrade your career, expand your business, are a student, or even just want to stay up to date on the changes happening in the marketing world, adding these certifications to your resume can be a game changer for you. If you like this video, then don't forget to give it a thumbs up and make sure you're subscribed to our channel if you aren't already. All of the courses discussed in this video will be linked down below so you can directly sign up to take them if you're interested. Now let's jump in to the five best digital marketing courses. The first course is the Content Marketing Certification course. This course will teach you how to apply content marketing to your current strategy and it basically gives you an overview on what it takes to become a great strategic content marketer. If you're a marketing professional, inbound professional or content producer, this course is for you. You'll be able to learn in depth frameworks and effective content strategies strategies before you Even sign up, HubSpot gives you an overview on what you'll be learning and the course details so you can see what's in store and how many hours it will take to complete. Signing up is so easy, you just put in your name and email address and that's it. You can take the course. Once you've watched the classes, you'll have a study guide and from there you can prepare to take the exam. After you pass the exam, you'll officially be certified in Content Marketing and you'll receive a badge and a certificate and that you can show off on your resume or LinkedIn. Moving on to the second course, our social Media Marketing course. This course is a must for everyone, but especially if you're a business owner and want to learn how to grow your business online. This is basically a social media training that will teach you everything from building an effective social media strategy to attracting new customers. We spoke with the course professor Crystal and here's what she had to say about why this course is so helpful to take. Whether you're the leader of a team, the founder of a company, an individual contributor, a student, or someone looking to grow your resume, understanding the importance of social media and all of its possibilities will help you grow both personally and professionally. The good news is that the HubSpot Academy social media Certification will give you the strategic foundation you need to use social media to take your marketing to the next level. Social media has changed the way we do business and it provides you with a massive audience to expand your business too. So this course will be super helpful and teach you all that you need to know. I can't find this client info. Have you heard of HubSpot? HubSpot is a CRM platform so it shares its data across every application. Every team can stay aligned. No out of sync spreadsheets or dueling databases. HubSpot grow better next up is our Inbound Marketing course. Inbound Marketing is a business methodology that is all about attracting customers by creating valuable content and experiences to tailored for them. Having a customer centric mindset is so important as a business owner and this course will definitely teach you how to grow and scale your marketing. Here's what our course Professor Marjorie had to say about why this approach is so important. The problem we see is when businesses try to scale without a strong foundation. Built on the principles of Inbound Marketing, the Inbound Marketing certification teaches you everything you need to know about putting your buyer first and interacting with them in a way that's helpful to rather than interruptive. And when you put your leads and customers first, you focus on building relationships rather than just deals. That's a lot more memorable and sustainable in a world where people want to be treated like people, not Personas. Not only will this course set you up for success from the get go, but it only takes 3 hours and 25 minutes to take, so make sure to check it out again. All of these courses are going to be listed down below. After you take the Inbound Marketing course, a great course to follow it up with is our Inbound Sales course. Marketing and sales go hand in hand, so if you want to perfect your marketing strategies, you'll also have to learn how to drive sales results. This course is great for sales managers and reps. It goes into detail on how to connect with leads, running sales calls and building presentations that drive results for your business. This course only takes two hours to complete, so you'll be able to learn and apply all of this valuable information super fast. The fifth and final course to tie all of these together is our Inbound course. This course is a little different from our inbound marketing course. It allows you to explore the foundations of inbound while showing you exactly what you need for an effective inbound strategy. The inbound approach means doing business in a human way and actually building relationships with strangers, prospects, or customers. While this is a business approach, it's more of a mentality that if you can adopt early on in your journey, you'll become a pro at successful marketing and sales. This is the great course for inbound professionals or marketing and sales professionals. And best of all, it takes the shortest amount of time to complete out of all of the courses that we've covered today. This course will only take you 1 hour and 54 minutes to complete, so you can literally take this on your lunch break. HubSpot Academy has an entire library of courses that you can sign up for and take for free, so make sure to explore it and see what other courses can help you grow in your career. I really hope you guys found this video helpful. If you have any questions, make sure to leave them down below. Thank you so much for watching and I'll see you next time. Bye.
