A short excerpt from a YouTube video discussion about what it takes to excel at content: the speakers argue that greatness requires a focused, sometimes “weird” obsession—specifically an obsession with making and understanding how things work rather than passive consumption—and an urgent drive to turn ideas into output.
If you want to be truly great, you have to have like a weird obsession.
But it's not just obsession, right? Like, I know a lot of people who are obsessed with consumption. They love movies, they love playing games, whatever. You have to be obsessed with making.
Stuff, how it all works. Like the curiosity of, like, why some things work well, how it works.
And you have to be to a point where you're like, I have an idea and I can't wait to get it out. There are times I'll just like slack Kieran and producer Darren and be like, we got to record. We have to talk about this thing. Like, I have so much I want to talk about, right? And you feel like yourself vibrating because, like, you have to get it out. And if that's not how you feel, you're not going to be good.