Source Hacker System Example Customer Q&A Call

Alrighty, welcome Everybody to the May 25th Q&A call. I'll just go through like two, three wins and then we can dive right into the Q and A part. All right, let me just pull them up. All right, quick. Shout out to Natalia. Completed week one. Feeling amazing already. Shout out to Sarah. Celebrating progress in the remote setters program. Finished nearly the first module. Amazing. Let's see, let's see. Shout out to Donna for being placed at a job in the remote setter. Shout out to Gerald Cotto. Completed week two. I'm back. That's awesome. Shout out to Adrian. Finished the lesson today after a few months hiatus. Alrighty. So welcome, welcome. I see Antoine, Cornelia, Yana, let me know what questions you guys have. Good to have you. You can either type your question or you can just raise your hand and ask to be unmuted. So I'll just be here on standby. I'm going to grab some water and I'm awaiting your question. Foreign, Let's see. Yana, I had a call with Johnny Garcia about setting. I'd like to get into that but I do have some reservations. Like what does a setter do in a day? Is it like cold calling? Which is in no way for me and no, it's not cold calling. What do we learn? Will these skills be useful for me outside of setting it all? Will this help me as a freelance web designer in a way, like to set some sales of some of these sites? It's a hefty price tag so I'd like to know more. Please let me know. Thanks, Lana. Mps enjoying source hacking. Thank you very much. Awesome. Well, let me, let me copy and paste this because I just put together the other day like a better, maybe simpler explanation about setting a copy pasted here. Alrighty, so let me know if you can see this and then I'll try to walk you through it. All right. Just make sure it's in the middle. There we go. Okay, so basically what you need to understand is in the past and some businesses still do it, but it's kind of becoming outdated is how they would attract clients for their high ticket business. You know, high ticket meaning they would solve a big problem that's worth a lot of money. Anything from 5 to 10 to $20,000. Typically stuff like how to grow your business, how to launch a business, how to change your life, how to fix a marriage, how to get in shape, you know, anything that can command a high enough price point they would typically run like a Facebook ad or a YouTube ad to video Right. And then people would book a sales call and a salesperson would sell them, and then these guys get a commission. Now, the issue with this model is over the last few years, Facebook ads, YouTube ads have gotten way more competitive, way more strict. So a lot of people are getting banned. And most importantly, they're way more expensive than they used to be. Like, compared to a few years ago, it was like five times cheaper, right? To get the same click, to get the same visitor. And because it's also more competitive, the costs go even higher. So because of that, they're switching to a new model, right? Where essentially they grow their social media following on Instagram, YouTube, Facebook, etc, and there they make a post like, hey, I'm looking for five coaches who want to scale their business. Private message, me, DM me the word scale, and somebody from our team is going to reach out, right? And so that's when a remote setter comes in who essentially chats with this person, right? So the person sends the word scale or whatever it may be, and then a remote setter just texts them and talks to them. Right? So they manage the lead flow, they filter people, you know, is this a good fit? Ask some questions, and if so, they book a sales call. If it is not, then they may send them to like a free content, some additional training, right? And so then it goes to the salesperson and then they do the selling. So it's a very similar format except instead, now there's a setter in between. Right? And so setters get around the 5% commission. Sometimes they get a small base of like one or two thousand dollars a month and a smaller commission. And then salespeople here get like a 10% commission. But of course, the big difference here is these people need to be really experienced, know how to do sales. They jump on phone calls, and they have to sit there for like 60 minutes, you know, to essentially sell somebody. So a setter doesn't do any selling. You're essentially just managing the inbox of these experts on Instagram, on Facebook, on WhatsApp, and then just book an appointment. In essence, right now, not just any appointments, you want to make sure they're quality appointments. So you ask them a bunch of questions, make sure they're a right fit. And so that's what they pay a 5% commission for, right? So there's like a $5,000 grow your business program or $10,000 one. You get a 5% commission. So it's like 250, 500 bucks just for talking to them. And still businesses are happy to pay the 5% because that to 5,500 is still way cheaper than what they would pay to Zuckerberg at Facebook. Right. Or Google where they pay thousands just to get a sale. So. So that's pretty much how it works. Some people do called dms as well. So they message people from their audience. Typically they do more inbound. So inbound means that the people are interested, like they raised their hand, they reached out and then that's who you talk to. And there's no cold calling involved. Right. Like you don't go knock on strangers door or call them and you know, have to like be the annoying salesperson, right. That nobody wants to be. These are people already interested and you just essentially give them a bit more information, ask them some questions, and if they're a good fit, if it makes sense, then you book a call. That. That's pretty much how it works. Does that answer your question, Yana? Awesome. Alrighty. And if you have any other questions, you know, feel free to ask or you can even send me an email privately and we could take it from there. Should it do here? Do you guys train sellers? In the past we have. Now we mainly focus on setters because this is a relatively new thing. Like since last year it's. It's gotten more and more popular. So we focus on this trend now because there's a lot of demand on this. If you go to different Facebook groups, like people are hiring these guys like crazy. So that's the main thing we focus on. But actually we include the training of how to close deals as well as a bonus inside the course because we've been also teaching salespeople for like a few years in the same methodology that we used to sell and also the same methodology we've taught our clients to sell in the agency. The way I say this is setting is a good place to start, right? You learn these skills and then this can also apply to your own business if you ever choose to do it, you know, set the appointments, book the appointments. But we also give you the sales script and the sales training. If you ever want to upgrade and you know, take on a bit more responsibility, do sales, you can do that too. Or if you want to do your own business, then you got both. How do you know, generate the lead, put them on the calendar, and then also how to close them, which is, you know, salesperson lingo for how to close the deal, how to get. Get the sale. Well, let me know. You could jump on a call with Johnny or just shoot me an email here. I'll send you a private message and then I could send you a link to do that. All righty. Awesome, guys. Any other questions, let me know. It. Let me see. When you reprogram your dreams, can you do a few at a time or work on one for a few days? Do you mean memories or you mean when I listen to think up at night? Oh, no problem. Yeah, so I like to focus on one topic, right? Like one specific problem at a time. Now, one specific issue may have multiple memories attached to it. You know, different ages, different angles. So that's kind of how I like to do it. So, yeah, there may be like 2, 3, 4 memories I work on one at a time, of course, but, you know, I try to focus on that one subject over a few days or maybe a week till it's fully sorted. There's also some advanced techniques later down the course when you're, you know, more proficient in this. You can flip multiple memories in the same technique and then you go through them one by one just to make sure they're fully finished. Welcome, Sanjana. Good to have you too. Foreign. Awesome. This is working wonders on me. Starting to change my life already. Very grateful for the course. That's awesome. Awesome. Yeah, those might have been private messages to me, but anything private I'll try to keep private, but the rest I can just read out. So everybody's in the loop. On to on. But hey, I'm glad it's working for Ayanna. That's awesome. Awesome. No problem. Alrighty. What about you, Cornelia? Any question? Or Sanjana or Yana, if you have any more. Fire away. Thank you. Thank you. Foreign. Hey, how are you doing? Great, thanks. I bought this course in 2021, studied a couple videos, then then resumed it in 2023. May itself here to get an essence of the Q A. Awesome. Good to have you back. Let me know if you still have the 1.0, because back in 2021, it was the 1.0. There's a way to upgrade to the 2.0 for your charge. So you can send us an email and then we can send you the instructions. Awesome. That's good. Yeah, there's a bunch of updates, so that's. Hi there. For my part, I try to get in sheep again. Not sure if I understand or if you meant sleep. It. Alrighty, let me know if there's any other questions. Let me know. Let me know. I'll be here on standby. Gonna get some more water and yes, I'll be right back. Okay. When you reprogram your memories, how long does it take for one to be done so that we don't have to repeat it any longer with the one that's like, set, right? So, you know, I give the arbitrary number of 100 just to make sure people repeat it enough times. Really how you know it's done is if you go back to it, the new memory kind of pops in in your mind already with the new feeling, right? There's another technique you can do as well in the advanced section called the memory walkthrough, where you essentially go back in the memory and then you try to, like, speak out loud to yourself, step by step, detail by detail. What's happening in the memory, right? I see my hand getting on the door handle. I open the door, I see my father. I see this look on his face. Like, each and every little detail, I take a step. This is what I'm thinking, this is what I'm feeling. And if you go through it detail by detail, and there's nothing bad in it anymore, there's no kinesthetic sensations that are unpleasant in your body. There's no negative thoughts. You know, the grumpy or mad faces are now positive and smiling. Everything's changed. That's when you know it's fully done. And then you try to go back to it, to the old memory, and the new one automatically kind of pops in. That's when you know you're done. So for each person's different, you know, maybe 10 repetitions, maybe 20, maybe 100. But that's. That's what I would recommend. Oh, shape. Gotcha. Gotcha, Cornelia. Awesome. Well, let me know if you have any questions on that or want me to cover any tips or tricks. Happy to do so. All right, we have Sonia here as well. Good to have you. Let me see. Just for fun, to combat the awkward silence, here's for instance, what I do for weight loss or getting in shape, right? So I like to approach everything from internal, external, internal being, the mindset, psychology, and external, the habits, the strategies, right? So internally, I like to do think of affirmations, like I'm getting in shape or in current present tense. Like, I love the way, you know, my body looks, or I'm x percent body fat, stuff like that. And then I do memory flipping on anything that could prevent me from getting in shape as well, right? So that's what I do for internal and an external. I like to look at the big three, right? Diet, sleep, exercise. That's always the big three. So what works well, is cutting out sugar because really sugar is what makes us fat or at least lowering it. Sleep. A lot of people don't get good sleep, so you can get something called an aura ring to measure it. Or there's free apps as well. So this is three or four hundred dollars, but you can get some apps that are free or a few dollars. And yeah, some people have like a mental aspect of sleep, like insomnia. So that's something memory flipping could potentially help with. And, or, you know, physical stuff like they eat too soon, too early before bed. Or maybe they have mild sleep apnea, snoring, which is really lack of oxygen. Maybe they had some dental work done or didn't get a proper dental arch developed. I've had this issue, so I had to fix it and work on it to get better sleep. And then lastly, exercise movements quite important. And then finally underlying health issues. Right. Like for instance, thyroid hormones are a big component of weight loss. Getting in shape, different hormones, estrogen, testosterone in your glucose control and insulin control. Very important. So if you get all of these box boxes ticked and you look into all of these, then it's impossible not to get in shape. Right. So this is, for instance, what I do if I want to ever improve my body composition. If it's helpful, you can just take a quick screenshot and then just, you know, keep it somewhere. Alrighty, guys, any other questions? Awesome. Thank you for the inputs. Yep, it's true. Yana. One big trick to lose weight is you have to eat less. Tried and true. Yeah. I mean, it really does come down to the caloric deficit right now. There's hormonal stuff as well and other things to it. Although a lot of people struggle with controlling themselves. Right. Many people set the outcome to eat less. They stick with it for a week or two, but then they can't control themselves and they eat the chocolate cake. Right. And that's typically an internal issue, you know, right over here because they. They have internal conflict. So say you've been hurt in the past. I've had this and I know many people had. So you get hurt in the past, like physically attack whatever it is, unconsciously you may start eating more, A, to numb the pain and B, to be bigger, to kind of protect yourself and have more safety. So I would have an internal conflict, like I wanted to lose some weight, lean down, but then another part of me would want to try to keep me big. It was this constant battle of like try something new for a couple weeks, you know, diet or supplements or some crazy Gadget and then after a couple weeks I'd give up anyway and eat more and then get back to the same weight. Right. So. So there's definitely a few components to it at a surface level. Of course, if you consume less calories and you burn some more, you are going to lose weight. But yeah, a lot of people run into this issue, so that's something to look at. And, or some people have some thyroid dysfunction, et cetera. So they consume less calories, but they just don't have a high enough basal metabolic rate to burn it. And then it typically just ends up like a yo yo diet. You know, they just slow down their hormones, they, they deprive themselves of nutrients and they end up in a bad place. So again, if you know, you want to do this, maybe get a proper weight loss coach or a doctor to get into all of these details and, but, but since I've already done it, like this is something I struggled with quite a long time earlier in my life. These are some of the, you know, observations I've had. Just go up, Antoine. I'm gonna try to sleep app and I'll let you know if it has helped me out next week. Awesome, that's great. There's the sleep app. There's another I think built in function for Apple I watches that that it comes with maybe even the iPhone. There's definitely like a best place to start probably is one of these apps. It's either free or doesn't cost a lot of money or another thing you can do is very simple. Anybody can do it. Get the audio app on your phone or addict the phone or whatever and just record yourself while you sleep and see if you snore. Because if you snore, that means you're not getting enough oxygen. Okay. Snoring is like step one of sleep apnea. Sleep apnea is when you literally don't get enough oxygen and then your brain wakes you or you essentially wake up, but you may not, not even notice it because you're kind of choking essentially. Right. And then these people can't get proper deep rejuvenating sleep because essentially they die, you know, without their brain releasing cortisol to wake them up. And yeah, it's just a really bad situation. Right. It increases all cause mortality, disease, all sorts of problems. So sleep is very important. And matter of fact, I have one of these devices. It's called the mandibular advanced advancement device, I believe. Let me put it down here. The one I have is called Silencer. They kind of designed it for Anti snoring. But you know, it's more important than just that because I always used to hear about snoring and I thought it's just like, yeah, whatever, some people snore, some people don't, who cares? But it is actually very important. When people snore, their airway is constricted. Right. They don't get oxygen, they can't rest and sleep properly. So this actually brings their lower jaw forward a little bit so the airway opens up and you can get proper sleep. So I'm not saying everybody has to get this. I'm just saying if you measure your sleep with either one of these apps or if you want to be more accurate, get the ora ring O U R A and or record yourself sleep. And if, if you hear snoring, then you want to look into it. And this is one of those, like simple solutions. It's not too expensive and it has helped me tremendously. What do you think about cheese? Cheese makes me feel super tired, but I love eating it. Yeah. Do, do you have lactose intolerance by any chance? Because I mean, I like cheese too. Yeah. Yeah. I don't do too well with lactose either. When I was younger, I would drink milk and do all of this stuff, no problem. And then later in my life, you know, it didn't quite do well with my body. Now there's a couple easy fixes that can make it much better. Let me maybe do this. So. This is what I do. Let me do it this way. Oh, gosh. All right. And miscellaneous, you can possibly look into an antihistamine. It helps me. And. So typically I try to avoid dairy because I know it doesn't do the best, you know, with my body, but I still like my milk and cheese and all that good stuff. Right. So if I take DAO enzyme before, which breaks down histamine, and the lactase enzyme which breaks down the milk sugar lactose, then I get maybe 10% of the symptoms I would do normally, which is like a runny nose is what I typically get. Now I also take an antihistamine, the non drowsy. So second generation non drowsy, so it doesn't cross the blood brain barrier. And then you can also take probiotics that help you build up the flora, the microbes in your microbiome that make the enzyme. Right. So these could be like, more like a long term solution, especially this one. And then there's one more thing I wanted to mention. Oh yeah. And raw milk. Raw dairy. Now again, I'M not a doctor, you know, don't take this as medical advice. You know, I'm not suggesting you to do anything. This is simply what I've tried. But I notice I do better with raw milk, raw dairy. The reason is when they pasteurize milk, it actually kills the lactase enzyme in it. So, you know, you kind of need to take it externally if you have any issues with it. But if you do raw, then it's typically better. Yep. So hope it helps. Nice. Yeah, I looked a lot into this, so. Gotcha. Gotcha. Okay. Appreciate the input. Yeah. They may help you, Of course. A caveat here I wanted to mention. Right. So there's a risk of getting kind of some nasty, you know, stomach bugs if you drink raw milk. So it's very important that if you do do it, you get it from, like, a reputable organic, you know, good source. Because essentially the. The interesting thing I looked into it is our ancestors always used to drink raw milk. Like, this is pretty new of pasteurizing milk, heating it up. Right. Like maybe the last 100 years. And it really started happening when, you know, the industrial age came and they start to mass produce. So before, you know, you had a couple cows maybe on your farm, your family, you know, would get the milk from it and they drink it raw and they'd have no issues. The problems became when they put all these animals in cages next to one another and they would, like, literally, you know, eat, sleep and. And stay in their own feces, unfortunately. And then, of course, the milk got contaminated. People get salmonella or all sorts of issues. And then as a precautionary measure, they started heating the milk, pasteurizing it, so A, it would last longer, so it's a business decision. And then B, so that people wouldn't get sick. But, but the, like, even these warnings and dangers that the, you know, CDC and. And all these, you know, who. And all these, you know, organizations put out there, if you actually look in the stats, the. The rate of infection and contamination is, like, tiny. I think it was like less than 1%. It was like.002% or something like that. Again, you know, do your own research. I'm not qualified to give you, like, medical or dietary advice what to eat, what not to eat. But I did look into it because I found it fascinating. Like, how come our ancestors have drink, drunk raw milk for, you know, centuries, millenniums, and then last 100 years, we are not supposed to do it because super dangerous. So that's why, apparently. Okay, yeah, same thing with Cheese, you know, they can make it from raw dairy or pasteurized and then the same issue could happen. Awesome. Alrighty. Take care. Yeah, I looked into it because I was so interested, like, why, you know, what's the big deal about this? And yeah, oftentimes there's, you know, big corporate interests involved and longer shelf life, etc, and it has some benefits and all that. But, you know, it's definitely healthier to drink quality raw milk if you can get your hands on it, because it's kind of scarce, you know, it's hard to order, it's hard to get. But I can tell you one thing, if you've ever drunk like real raw milk, it tastes way better than what you find in the store that's pasteurized. Like way better. Yeah. Also, raw milk contains a lot of cholesterol, right? I believe so. I think regular milk does too. I haven't researched the differences, although cholesterol, as far as I've researched and read, is another big misunderstood thing. It's, it's actually not bad for you. It's good for you. Your hormones are made out of fat, they're made out of cholesterol. So we need a, you know, high enough intake of that to actually produce our hormones and to be healthy. The reason why cholesterol gets a bad name is because it's at the scene of the crime, but it's not the criminal. Right. So when somebody has a stroke or a heart attack or anything serious like that, they say, oh, they had high cholesterol. There was cholesterol found at the vein or the artery that burst. Right now cholesterol is actually there as a healing mechanism. It's supposed to heal that artery, but then it kind of like calcifies there. Etc. Again, I'm not a medical doctor, so I don't want to, you know, talk too much into these things necessarily. But essentially, from what I've read different books and studies and people that I consulted, cholesterol is not the reason the person had this issue. It's typically from diabetes, like sugar control issues. Right. There was also a big campaign that they've proven that these big companies falsified data, falsified studies. They paid these doctors to paint fat and cholesterol as evil. And then for maybe a couple decades, there was a big marketing push for like low fat products, like, get this low fat yogurt, low fat, whatever, and it's actually not good for you. The culprit of weight gain is not fat, is sugar. Because if a person eats too much sugar, the body can't use it as an energy source, right. So it starts to convert it and store it as fat. So. So that's the biggest kind of like, revelation I've had is fat is not the issue is sugar, too much sugar. There's another good doctor on YouTube, Dr. Berg, and he says that we're supposed to have like a tablespoon of sugar in our blood each day, right? Now, if you think about that, most of us are consuming 10, 20, 30, 40 tablespoons of sugar. Excuse me, teaspoon. He said teaspoon instead of one. So the sugar consumption has increased 100 fold compared to what it was like 100 years ago. And then all these diseases came by. There's a very, very good book. Let me put it here, because I think this is a good recommendation for anybody. This is a great book right here. This is the exact one I have. All right, so it's by Weston A. Price. Nutrition and Physical Degeneration. And essentially it's like a dentist slash doctor. And he traveled around the world and it was fascinating to see that old modern society, Western society, right? Had all these diseases, heart attacks, strokes, diabetes, Alzheimer's, you name it. And then he went to these primitive tribes who still ate the way we've eaten as humans for, you know, millenniums. And he noticed that these people had no dental issues, right? They had properly developed dental arches. They didn't have maloccusions, like essentially improper bites. They didn't have teeth falling out or tooth decay. They didn't have these typical, you know, 21st century diseases of diabetes and heart attacks and all these different issues. And turns out the biggest difference is they used to eat like real food, you know, like meat, fish, eggs, real dairy, you know, those kind of things. Little bit of vegetables here and there, fruit. But they just had like a real food diet instead of processed foods and industrially created food with all these chemicals and etc added to it. Artific sugar, right? Like back in those days, you couldn't find white sugar, like, because it's missing all these different components that it's supposed to go with, so it's more easily digested. So nevertheless, I don't want to go too much into it. I highly recommend this book to anybody. But so eating fat or eating these things is not an issue. What the issue is is the modern diet. Processed foods, prepackaged foods added with all these chemicals and GMOs and modified stuff that the human body has simply not evolved to eat. So we can go for maybe a couple decades, you know, eating these Things. But then slowly the body starts to deteriorate because it's not what we're supposed to eat as humans. That's not what we evolved to eat. So very, very fascinating book. Highly recommended. Asana. Yes. So let me see, there's a screenshot of it. All right, let me see. Is it going to be tiny? All right, let me see if I can take a screenshot of mine to give you a specific example. All right. Okay. I'll just make a couple example tasks. Awesome. Hope it helps. Yeah. Oops. All right, let me go back. All right. All right. So this is a sauna. Maybe I'll put a little text here for future reference. So yeah, I don't get a commission or anything for promoting it. It's just what I use. You know, you can use anything, Piece of paper, planner, any other software. But anyway it's asana.com. so how I use it is I got different sections, you know, so stuff that I work on, it's essentially a to do list app, right? I have it on my phone, I have it on my PC and so different checklists, right? So different businesses. This is Source Hacker, right here I have some personal and I have some more sections for stuff I delegate to my team, etc. Excuse me. And yeah, essentially I put the to do list here. So different tasks I can put due dates to do today, tomorrow, next week on know whatever date. Then I have a priority section by the Eisenhower matrix, right. Which we covered last week, essentially. Let me see if I can find it. The Eisenhower matrix. So this one I put in Asana, right? Anything that's important, urgent I do now. Important but not urgent. I decide, I schedule when to do it. If it's not important but urgent, I delegate it and if it's neither, then I eliminate it, right? So based on that, let me go back. I have a priority. So it's like I just click and I put in which priority, right? So execute means it's urgent and important, right? Plan means it's not urgent and you. But it's important. Delegate urgent but not important, right? And so I can also assign different people to do it and there's tags. So if anything I'm waiting on or is delayed, I can put a tag. And so this kind of helps me manage my day to day and my businesses and stuff like that. I also have a couple filters put in. So I have filters to sort it by due date and priority and also only show me tasks for today because if I get rid of them then I would see a Bunch of different tasks, like 30, 4050 different things and projects and habits and then I just assign due dates etc and then each morning I wake up with a clean to do list. Like all right, out of the 50, 60 different projects, tasks, ideas, here's the five to maybe seven things I want to get done today, right? And I just go through it. So yeah, that's pretty much asana and how I use it. And then we have different projects like these for also my teammates, right? So they have their own set of tasks and different sections with different due dates and I can oversee, you know, what's happening with them, what are they working on, etc. Anton, could you give me some IGAs for my skateboarding brand income generating activities? I'm trying to work on it every day but I always lose my time asking myself what to work on. So IGA's income generating activities I mainly look at as marketing and sales, right? So it's stuff like putting together an ad campaign, managing an ad campaign, putting together a sales funnel, maybe putting together social media and putting some posts over there, maybe doing an email marketing campaign. So but, but here's my best piece of advice because it's not a bad question, right? Like we need to identify income generating activities but honestly what would be a better piece of advice is just getting a mentor who can walk you through step by step, like how to position yourself, how to niche down, how to, you know, separate yourself from the competition, how to make yourself have like a unique selling proposition, an irresistible offer and then how to communicate that, you know, what's your marketing message, who's your customer avatar, how to create a sales funnel and then you know, different social media marketing strategies, ads etc etc, maybe how to build a sales team depending on what you sell, whether it's E Com or you know, more coaching, consulting. I believe this is E Comm. So you're going to need a bunch of different ads. But you know these ads that you're going to run, is it, is a Shopify store, is it Amazon, is it Woocommerce? How do you set it up? Do you have the proper plugin set up? So what, what I'm trying to say is it's not a bad question. I think it is important to identify IGAs. But what I am trying to say is even if you have all the IGAs available and you know exactly what to do, it doesn't really matter if you don't, doesn't, don't have like a proper business foundation setup if that makes sense, right? Like I Could give you the metaphor, like you know, say you want to build a 50 story skyscraper, well then you better have strong foundations. Otherwise you keep building and you do a bunch of igas, but then it's going to collapse. So same thing in business, you know, you want to make sure that you set things up correctly, you differentiate yourself, you know exactly who you're targeting because like that's really what matters, you know, that's the 80% and ensure you put some ads on top of it. Little social media marketing, that's, that's not rocket science but like the fundamentals is what most people get wrong. You know, they don't set it up, they don't have an irresistible offer, they don't have a unique selling proposition and then they put ads on it. They do all these different things and nothing works because the foundation is just not there. So, so that's my best piece of advice, you know, get a mentor who's built E Comm sites. It doesn't have to be me. Sure, we've helped a bunch of our, you know, E Comm clients because we've had a bunch of shopify stores, probably at least a hundred of them, you know, grow their biz, so we know a thing or two. But again, you don't have to hire me, just hire someone because you know, it may cost you a little bit of money up front but man, you're gonna save so much money in the long run than if you just go out there, put some ads and you know, I've talked to so many people who start like ads, fifty hundred dollars a day and then you know, month or two later they're like, damn, I'm five grand, six grand in the red. I'm like, yeah, like I would not have recommended to spend this money without ABCD in place first, if that makes sense. Awesome. Let me see, maybe I can put together something for biz. All right, let me see. So, so in terms of like step by step, this is what you should be thinking about. Now of course each step has a lot of details and you know, specific feedback for each and every business. But at least to give you like an idea of the sequence, this is kind of how it should look like because you know, people should start with their mindset first. I've worked with many businesses and you know, 80, 90 of the game is your mindset, the inner psychology, right? So people are doing all the right things, they think, but then they procrastinate, they self sabotage. Even people that are intermediate or advanced, they've been doing it for a while, they run into these issues because their mindset, their psychology is holding them back. So here you want to increase the financial thermostat. And the two best ways is think of affirmations and then memory flipping on anything that's preventing you right now. Of course, then you need to combine this with strategies to make the business work. So fundamentals is most important, right? This is where you figure out like, okay, who's your market? Let me maybe put market, because niche is a bit more, you know, like business term already. Niche is like a sub market within a market, right? So you figure out like, okay, who am I selling to? What's the customer avatar? And I'll put that there too. What's the irresistible offer? I'm going to make them that they feel silly rejecting it. Like, this offer is so good, so valuable that they're simply going to want to buy. What are you going to deliver? You know, you get an outline. Now this is maybe I'll put prototype. There's another big mistake is people spend six. Like, I spoke to this lady in Fiji, right? And we were at a Tony Robbins event, and she tells me, you know, I spent like six months creating this course. I spent like 5,000 bucks on it. I hired like a professional video crew, and then I put it online and nobody's buying it. Like, can you help me with it? And I'm telling her, like, you know, I kind of felt bad for her because that's not how you want to launch a business. Like, first you need proof of concept. This is very important over here. So initially, you maybe only create a prototype or you maybe just outline the deliverables. Like what you're gonna give them, your positioning, how do you position yourself in the market? What's your USB unique selling proposition? Like essentially an answer to a question like, why should I buy from you versus all these other competitors? If you don't have a good answer to that? Well, I don't care what kind of ads you do or marketing, it's not going to work, right? So. So this is what I mean by fundamentals. If these things are set up correctly, the ads, the funnels, the whatever becomes pretty easy. But this is where most people mess up when it comes to strategy and many people mess up in mindset too. So these are like the most important things. And then you learn some basic marketing and sales. Say you put together an ad and funnel or ad in Shopify store, and what you want to get is proof of concept. So here you kind of created a hypothesis like okay, I'm going to sell to this customer in market. This is what I'm going to promise them. This is what I'm going to deliver. This is how I, excuse me, I'm going to differentiate myself. And then you want to take a small budget, maybe 20 bucks, 30 bucks a day, nothing crazy, and you just want to test it for like three, four or five days, maybe seven days and see what happens. Now because I've done this thousands of times, I can look at the data and tell you immediately, is this promising? Is it going to potentially work or not? Try again, right? So this is step one. Like you need to put something together, spend like maybe a hundred dollars on it and see if you can generate sales. Because if you do this and you already see like, okay, the math is not in your favor. It's not going to work. Like, say you sell a $20 product but already as out of the gate, like it costs you a hundred dollars to get a sale, well, it doesn't really make sense to pursue it because you're going to be losing money. So this is where you're trying to get proof of concept, which means that people are buying your stuff at a profit. People actually want to buy it. You can deliver it. Great. Now when you have proof of concept, then you can refine the product, make it better, do all these improvements. But like, if you can't generate customers but say you have the knowledge or a product that can really impact people, well, it doesn't matter because nobody's going to hear about it, right? This is a fallacy that once I think maybe Steve Jobs said or whatever, like build it and they'll come. Now they're not going to come unless you market it and put it out there, right? People are not just going to hear about your life changing a thing or service unless you put it out there. So you need to make sure it's profitable and then you can refine it, make it better, etc. Etc. You know, get customer feedback. Like that's what we've done with Source Hacker too. We talk to, you know, hundreds of you. There's a bunch of type form feedback and different quizzes and everything. And then I got all this feedback from people like, hey, this needs better explanation, etc. Etc. And so then I rerecorded the entire course and created 2.0 based on that feedback. Right? The feedback is critical because you don't just want to create what you think people want. You need to ask them and they'll tell you, right? Because you're not your market, they're your market. They're giving you the money. So you want to create what's important to them. And of course it's a never ending process. We could still make it better and we're still, you know, getting feedback and asking for feedback. And then you know, once you got a really good product, you start growing your team, maybe hire a virtual assistant, a sales rep. There's also a sequence of like who you hard hire in what order and how you pay them in different structures and you build systems. Right? Because this is another common mistake. Many people get into business to get more freedom and they just get trapped in a 24, 7 job, you know, worse than a 9 to 5 because they can't hire people, they have fears around it, they don't know how to build systems that are effective and measurable. And so that's another thing people need to do to create an automated business, right? And then lastly you scale and you grow bigger and, and then you know, there's all sorts of other stuff too, legal accounting, you know, corporate stuff when you get bigger, blah blah, blah. But so this is the sequence I would look at. If you want to do like a business, make sure you start working on your mindset right away because it kind of bites people on the ass if, if they have mindset issues and procrastination etc. So start with that, get the fundamentals right, get proof of concept, those are like the most important things and then you can, you know, focus on the rest. Does that make sense? Is that helpful at all? Awesome. IGA income generating activity. I put IGA, I typically put it as IGAs and then there's income generating activities. Awesome. Yeah, so this is why sometimes I recommend people start, you know, with something like remote setting because like you just learn why. High income, high in demand skill, you can still get a lot of money for it and then it's essentially a marketing and sales skill, right? So it's going to make this step a lot easier. If and when people want to start their own business later, you know, they can implement it and it'll make the job a lot easier. But when you start a business right out of the gate, you know, it takes some time. Like I just gave you a high level overview but I guess you can already imagine like, like I haven't even listed all the sub bullet points, right? Like these are just a few of them. But you can imagine like each and every little thing here has like a bunch of stuff behind it and a lot of nuance and a Lot of distinction. So yeah, to grow a business, I mean, it takes time, it takes effort. There's a lot of different moving parts, so. And it takes money, right? Typically it takes money. Like you need to spend some money on ads to test stuff. So again, I recommend, you know, start with something maybe like remote setting or high ticket closing or whatever. Make like 5 to 10k a month, put some of it aside. And when you have some money set aside, that's typically when I would jump into business. And then, you know, you want to use that money to hire a mentor. And again, this is not just a pitch, you know, fast to hire me, whatever, but hire someone who's created the result you want to create and have them walk you through like a step by step, you know, protocol that works, you know, because like, you know, like, like, like a metaphor and an analogy. Like, you know, you wouldn't want a pilot to be flying your plane from, I don't know, la to Hawaii who learned at home on some YouTube video, right? You'd probably want them to get proper education, shadowing, feedback. You'd want them to have a mentor, right? Someone teaching them. Same thing. I mean, building a business is a serious thing, right? There's big rewards. It could make you millions of dollars and give you freedom and all these things that maybe a regular job can't. So, you know, why is it any different? Like, business also requires proper education and help. Sure, you can try to figure it out on your own, which is what I tried to do for, you know, first few years of my career, but it was very, very slow. I made a ton of mistakes, I got ripped off, etc, etc, etc, until like maybe four or five years in, I took all the money I had, which was like 2k at the time, and I hired a mentor. And then, you know, slowly, well, maybe not slowly, but a little bit faster from that point I started growing, making less mistakes, and then eventually ended up where I'm at today. I'm gonna start with setting, I think, then get back to my brand with more money and know how. Okay. I honestly think that's a good plan. I mean, whether it's setting or any kind of online job, I think it's a good idea to, to learn a skill that's high in demand, that's hot these days, that can pay you well. You know, set some of it aside and then, you know, one way or another, you're gonna have to learn these things to build a successful business. You either pay with your time or your money. And the money is the Faster, cheaper way. I hear you start my brand in 2020. Not making profit, stagnating right now. Your tips giving me hope it can work, right? Like I've seen many e comm stores work, but, but you know, they need to have these things in order to make it work. All right, let me see. Alrighty, Brenda, good to have you. I'm so happy to be here. I have a question for my mom. Since the beginning of the year, I've been having very painful period of bad health. So it's taken me a long time to work up the courage to look for memories to flip so I can get out of this horrible loop I've been in lately. You have to ask myself, when was the first time at similar health symptoms and when was the first time I felt terrified, stuck, depressed, with no apparent way out? This health issues won't let me continue with the course. And according to doctors, I'm apparently healthy. Thank you. Yeah, you could just go through the typical, you know, how do I know this is a problem? What emotions come up was the first time this came up, you know, with health issues. Let me maybe create a separate slide for it. Okay. All right. So you can certainly do the standard protocol, but if you want to go deeper, here's what I would do. So again, any problem I look at, I believe just like a coin has two sides, it has two parts to it. Internal, which is mindset, psychology, and external, like things happening in the real world, things you're doing, not doing, etc. Right. So internally, many diseases have a psychosomatic origin, meaning they originate from the mind. Oftentimes when there is weight gain or insomnia or any kind of health issues, there's often a stress triggered event. People, a person goes through trauma and then ever since then they have these symptoms. Now if you want to look into this deeper, there's a great book by Louise Hay, you can heal yourself. And she lists all sorts of problems and symptoms and, and she links it to different kind of emotions, Right. That are connected. So based on those emotions, you can look at it and then try to reverse engineer it, like work backwards, like where is this coming from? You know what, what emotion does this have to do, like say resentment or remorse? And you could ask yourself, you know, what memory can I tie this back to earlier in my life? And so that could give you clues on what to work on internally. Now this is kind of interesting German new medicine, short for gnm. It's by this guy, I think his son had cancer and so he looked into this and it's fascinating. I looked into it too and I even did like their CB brain scan because it's a bit more scientific. So he realized that yes, indeed, these traumas affect us. They go into different categories and, and different types of traumas correlate with different types of disease. Right. And even went as far as doing brain scans of people with, I think it was a CT scan. I had one done too. And some of these German new medicine doctors can look at your CT scan and look at these different, like almost circular shapes and different parts of your brain that control different organs. And when there's been a certain type of trauma, there's going to be an equal equivalent mark on your brain that impacts a certain organ that may malfunction or over function and then that can create a disease. And he found out that these are essentially like protective mechanisms that didn't get fully resolved and say like a person's overly stressed and they can't sleep well, that's because of some trauma that happened. And ever since then the person wasn't able to calm down, heal the trauma. And ever since then their body was kind of stuck in this overdrive. Right. And they may get eventually adrenal fatigue, which is the fatigue of your adrenals that release the stress hormone cortisol etc and yeah, the person has these chronic health issues. So this is, these are very interesting. I'd recommend you look into it. And these could give you clues on what to work on in terms of memories right now externally. And again, let me put this disclaimer out there for the third time. You know, I'm not a doctor, it's not medical advice. I'm just kind of sharing what I've looked into, what has worked for me. But you know, some of this is psychosomatic. Some of this can totally stem from, you know, psychological stuff. Some of it can also stem from simply our messed up diets in the western world. You know, unfortunately there's a lot of, you know, apps and different things out there that cause us to get addicted to different stuff. Even our foods, you know, McDonald's or processed foods, extra sugar, all the chemicals and colorings they put in a glyphosate gmo. Like there's a lot of stuff that we should not be eating that is causing health issues. Right. So Brenda, I would highly, highly recommend, maybe take a screenshot of this book. Nutrition and Physical Degeneration by Weston A. Price, a very, very good book on health and what we should eat and how we should live. I highly Highly recommend it. So maybe give this one a read. I'll leave this here just for a few seconds so you can take a note or take a screenshot and then let me go back. And so, you know, I would look at. First of all, maybe let me put this first, is how's your big three diet, sleep, exercise. Or for your mom, right, if there's a bunch of stuff she's eating that she's not supposed to eat that's not compatible with our bodies could be a part of the issue, right? Or not getting good sleep because of a airway issue or dental issue or you know, psychological like issue causing insomnia. That's a big issue because a person can fully heal and recover, which mostly happens during sleep. Is there enough exercise and movement? You know, before this sedentary lifestyle in the west, you know, our ancestors would walk like 16, 17,000 steps a day. You know, these days we don't even move at all. So I would try to make sure some of these fundamentals are done. And, and then I personally would look into blood work. There's a bunch of different markers. You know, maybe find a functional medicine doctor because they like to look at these things holistically. And then they could order all of these things different. Blood work, gene testing, which I've also had done a spec. Brain scans. Very interesting. I've had it done. And then they could recommend the appropriate, you know, supplements, meds, dietary changes, sleep fixes, etc. So there's any health issues, I'd like to look at both. I hope it helps. Awesome. Awesome. Glad it helps. Yana, do you have any tips on how to overcome procrastination? Yep. Let me see. Because I already created one of these slides in procrastination. Let me see if I can find it. I think this was one of them, But it's not the one I'm looking for. Okay, let me make another one for procrastination. So in a similar way, I do internal, external, internal. I will do memory flipping, right? Like specifically when you notice. And you can, by the way, you know, journal on this, like to notice your patterns. You can maybe put it in your live sheet like each and every time you want to notice these patterns. Like, okay, I'm thinking about doing XYZ task, but then I distract myself. I watch YouTube, I procrastinate like, like what is happening. There's also an exercise called pattern recognition exercise in week 2.1, I believe. And so doing that can really help you identify, like what's your trigger, what's your reward? What do you get out of this? And then it can even help you identify the memory underneath it, right? Like, where is this coming from? What are you avoiding? Maybe a part of you is trying to keep you safe by not doing the thing you know you need to do. But it's a little bit scary because maybe you have to put yourself out there. So first we want to identify, like, what's going on, where is it coming from? And then you could deal with those memories. And then an externally, I like to make it easy on me, right? So one of my mentors, multimillionaire, said, you know, the key to focus to keep the performance is not to add things in, right? Time management stuff, etc. I mean, they can help. But the real secret to, to, you know, focus and to performance is to eliminate distraction, right? So secret to focus is to eliminate distraction. So you want to get rid of things. So a couple apps I use, so Cold Turkey is a Mac app, it is paid. And then there's a bunch of free Chrome extensions I have on my browser, such as Sane Social Media, I think Intention and there's some blocking apps too that you can get. Let me just pull up my Chrome, see what else I got. Yeah, those two are really good. You know, some, some website blocker if you don't want to get Cold Turkey or say you're not a Mac. So for instance, saying social media, it gets rid of the newsfeed on Facebook and Instagram, so I can still use it for business and communicate with prospects or business partners, but I don't scroll on it endlessly and just looking at random people's days because, you know, it sucks you and it gets you addicted. It was designed to be addictive. And then, you know, you look up and wow, 20 minutes went past, right? Intention lets you set how much time you want to spend on certain websites. And if you spend more than that, it gives you a little banner like, hey, are you sure you still should be spending time here? And you can either extend it or just move on. With Cold Turkey, I like to block distractions during my work hours. To say if I work between 10 to 5pm Then I just put like, all right, block all social media, block YouTube, block, you know, meme sites, whatever. And then I literally cannot visit them. It just blocks it out. And so I have to get my source of dopamine from somewhere else, which ideally is work, right? So dopamine reset video is what I would do. And then you can potentially try something like the Pomodoro Technique, right? So you work for 45 minutes and then 15 minutes break. I mean, this is what they did with us at school as well. You know, we'd study for like 45 minutes and then we take a 5, 10, 15 minute break. And I think it works, right? A brain cannot be focused for, you know, five hours straight. Like, we need to take some breaks. We need to get up and walk around. So. So these are some external tools that you could look into it. But most of the win is probably going to come from here. Because if a person's constantly, you know, procrastinating, distracting themselves, there's a level of escapism, there's internal conflict, you know, so fix internal conflict. You know, what are you avoiding? What are you afraid of? Right? There may be a part of you that's like, hey, I want to achieve, I want to be successful, I want to do these amazing things. But then another part of you is afraid of failure, because failure, you know, you take very personally. And it means that I'm not good enough. At least I used to look at it that way, right? So it would be like really tough to move forward. I take two steps forward, two steps back, because I'd work on it a little bit. But especially the big task I'd like to avoid because that's really when it gets decided like, did this work or did it not work? And so I'd rather just unconsciously push it away and avoid it because I didn't want to fail, because I take it so personally, because I had some memories around it, right? Or another thing like, okay, I want to build my business, but then I have to post on social media, do these different things. But then what if my friends and peers from school or, or employment see it and then they judge me, right? So there's a fear of being put out there, being judged. And so those things we need to deal with, otherwise, you know, we may say like, oh, I don't care about that, but unconsciously they're pulling away our resources. So hopefully that helps. These are some of the things I'd be looking at. I definitely felt stress from unresolved traumas this winter too. And I got hurt two times. I saw that as a sign. I still feel stress in me, honestly. I get that. You know, I definitely recommend pattern recognition. Figure out where it's coming from. And then memory flipping can definitely help with that. You can make a book out of these slides. I buy this book. Thank you. Thank you. Maybe one day saying social media exists on iPhone. I only have it on my computer. That would be amazing if it exists for Instagram, on my phone, iPhone, you got screen time, Right. So it's already built in. So you can set limits like hey, I only want to spend 30 minutes a day max on social media. And if you spend more than that, it blocks it. Right. So. So those some are some things. Alrighty. And I'll take. Let me see these last two questions. Then I'll have to wrap up because almost 30 minutes over and I'll have to go soon. But let me just finish these up. How to identify memories that cause procrastination. Yeah, I would recommend this pattern recognition exercise. Right. I don't really have time to cover it here, but there's like a 20 minute video where I covered it on the Q A and I just put it in the course. So this is one of them that's helpful. This is also in week 2.1. And then the other one, pattern recognition. Right. So this is where you get clear on the entire sequence. Like there's a trigger stimuli, right. Then what emotion comes up? Then what do you do about it? What's the reward? What's the second order consequence? What's the belief about it? What memories are underneath it? Right. Fear of failure. Because failure meant that I'm not good enough. Stupid. Right. So this is an example of how something simple like a business prospect rejects your offer or ignores you can deep down mean you know that you're a failure or something terrible like it used to mean for me. And then because of that we do escapism, drugs, drink, watch endless TV or YouTube. We kind of try to numb ourselves because we don't want to deal with the emotion. So this can help us really understand where it's coming from, what's the memories underneath it and then help you with that. And this is good for procrastination. It's good for anything. Hey Raya, good to have you here. Currently living in a quite toxic family environment. Can move away at the moment. Trying to make progress with the program and my health, but end up being very anxious and depressed and end up just doing urgent but unimportant stuff because of traumas caused by intense arguments almost every day. Any tips aside from memory flipping and meditation that I can do daily? Yeah, if you for instance, do this exercise and then you really get to the bottom of it like these arguments etc, like what about it triggers you the most? Because of course easiest would be if you can distant distance yourself. Right. But if it's not possible then still you would want to get to the bottom of it. Like, what is it about it that triggers you, right? What's the belief you have about yourself when these things happen? You know, like for some people, it could be like, hey, I'm being disrespected that they talk to me this way or they have these things around me. Whatever it may be, you want to get to the bottom of it. Because if you do memory flipping on that, then you'll still be able to sit there, but maybe the argument or the drama is not going to affect you that much. You'll be able just to sit there in peace and let it go more quickly, right? So that'll give you more energy and more power to do these things. So, you know, if you can, you know, distance yourself from it, that'd be best. But meanwhile, if you can just work on yourself, there's a way to reduce the impact of this stuff around you so much so that it's not really going to bother you as much and you get some of that energy and power back. An interesting thing, you know, dealing with people, dealing with family is like a dance, right? There's always two partners, right? So when you change yourself and you're no longer triggered by what they say or arguments and you start responding to them differently, right? And instead of feeding into it, maybe reply with, you know, love or indifference, well, then they have to shift because you just shifted your dance move. And then it may not happen overnight, but soon enough they also start responding to differently because they can no longer get the same outcome. Awesome, awesome. Hope it helps. Alrighty. Thank you guys. Great questions. I'd love to have you next week again. If there's any questions just posted in the Facebook group, tag me. I can help you there as well. And then, yeah, hope you guys have a great rest of your day. Evening, morning, wherever you may be and speak soon.