TurboTenant acquired REI Hub and rebuilt its code into its platform while keeping REI Hub running separately. REI Hub targets DIY landlords and accidental property managers with a few rentals. The deal added expense tracking and accounting so landlords can manage everything in one place.
We bought REI Hub. We then integrated that platform. We basically rebuilt that using their code into TurboTenant. And then REI Hub still exists as a platform and it serves— we have a lot of landlords that are short-term rentals, which we don't really serve through core TurboTenant. We have a lot of actually property management companies use REI Hub. I would say those are more the accidental property managers, right? They manage for themselves and a couple of friends. It is not the sophistication of the upmarket PMSs when it comes to accounting software specifically. It was made for the DIY independent market. Yeah, that has then brought in the business aspect, expense tracking, tracking all of those things into the platform, which has helped, I think, to really round out the offering for landlords. So they really don't need anything else.
