Peter Svenning compares building momentum to pushing a car: starting from rest is hard, but once rolling, additional pushes are easier. He argues clients need that initial momentum to feel safe and secure, and recommends coaching investments to create it.
Key to feeling safe and secure comes down to momentum. And it's just like pushing a car. If the car is at a dead stop and you need to start pushing, it's hard. But if someone else have given it a push already and it has momentum, it's rolling, then you can easily give it even more momentum. The key to installing that momentum with your coaching clients is to have them invest in working with you so they invest in their own momentum. And then it is much easier for them to succeed for you to feel successful as a coach and for them them to reach their goals. You can attract more clients from this state of momentum and the.
