Peter Svenning explains why clients complain about time and stress when they're really afraid of failure. When a coach asks the right questions, clients see the truth they've been avoiding and suddenly want to work with you.
For Gary's client it wasn't about time or stress. It was deeper fear of failing, fear of not living up to their own expectations. And until they confronted this, no amount of coaching would work. When Gary asked the right question, it was as if he held up a mirror to his clients souls. They saw the truth that they had been avoiding and that truth set them free. Suddenly they weren't just ready to work with him, they they needed to. This approach is what I called truth bomb attraction because it's about seeing beyond what's being said and tapping into your intuition. As a coach you need to ask yourself what's really holding my dream clients back? What's the deeper issue they're struggling with that they may not even realize it. When you connect to potential clients at this deeper level, just like Gary did, their energy shifts. Suddenly they need to work with you. How do I know this.
