Does network marketing work for small business? #smallbusinessowner #marketing #shorts

23 Dec 2022 · 1 min
0:59

Phil Risher (speaker) describes his experience with a networking group (BNI). He says they joined about two and a half years ago and that the group supplies business referrals across exclusive verticals (one member per vertical). For his company the group generates about 25% of revenue, with roughly 1–3 referral leads every few months; he reports those referral leads close faster than cold traffic. He recommends joining such a networking group and notes members in trades (carpet cleaning, duct cleaning) receive frequent referral leads.

Questions this video answers

About two and a half years.

About 25% of the business's revenue.

Roughly 1–3 referrals every couple months.

Chapters

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