10 Ways To Use Kajabi So Well It Feels Illegal

In this video, I'm gonna show you 10 ways to use Kajabi so well that it honestly feels like you have a cheat code. Now, if you've watched any of my videos, you've probably picked up that I absolutely love Kajabi. I use it for just about everything in my business, and it does stuff that used to take me like 10 different subscriptions to pull off. I truly believe that anybody who wants to get paid for teaching stuff online should at least try out Kajabi because I guarantee you it's going to help you make more money and it's gonna make your business way more efficient. You're also gonna get some awesome freebies that you can only get through my link. I'm giving you all my systems, my templates, automations, plug-and-play landing pages, pages, email and sales copy, a free one-on-one onboarding call with me, and a ton more. Basically everything that I've done to build a 6-figure business using Kajabi so you can start making money as fast as possible. But for now, let's get into the 10 ways to use Kajabi in your business. So the first way you can use it is kind of a given. It's what Kajabi is known for, but you can absolutely replace 99% of your software tools and just use Kajabi to run your entire business. So I'm gonna break down more of these throughout this video, but here's just a quick overview of what's included in Kajabi inside the dashboard and what you can do. So at the top, you're gonna have products. Now, if you go into the products tab, you'll be able to create all sorts of different products. Click on new product from a course. You can do cohorts, you can make it evergreen. You can do a podcast, a free podcast, or you can have it be paid as well. Gets you on every major podcasting distributing platform all through Kajabi, which is pretty rad. You can do communities, again, both free and paid. Any one of these can be free and paid, whichever type of product you wanna build. Coaching, you can do group cohort styles or you can just do your one-on-one coaching and keep all your recordings, all your deliverables, everything included inside of the one dashboard for your students, which is pretty rad. And if you wanna couple it with a course, you can totally do that as well. You can do a paid newsletter directly inside of your Kajabi platform. If your newsletter is your primary source of income, you can build your entire Kajabi page and business just around that inside of this products tab. And then also if you wanna sell downloads like you know, ebooks, downloadable PDFs, things like that. You can also do that all inside of Kajabi, which is pretty rad. So this is where you can host all of your checkout pages inside of the pricing tab. If we wanna click over here and take a look at this, these are the types of checkout pages that you can build. You can do different payment options if they wanna do multiple payments or a one-time payment, add testimonials, anything like that is inside of here. And then you can also get automations after people go through your checkout. You can keep track of your payouts. You can send private invoices. They also do ACH now. Which is really cool because it helps with credit card processing fees. You can have your own coupons if you want to do like Black Friday specials or birthday specials, things like that. And you can even have your own affiliates who promote your products and have a whole affiliate program built inside of Kajabi. Next up is the website tab. So this is where you can build out your entire website all linked inside of Kajabi, which is really nice, keeps everything real streamlined. You can have separate website pages, your blog, and different landing pages if you want to sell like a work with me page, podcasting pages. We'll get more into landing pages in a little bit. And then there's your marketing. So this is like all of your email marketing can be inside of here. You can build out your funnels, automations, have different events that you want to host inside of this and different forms as well to collect leads for different aspects. And you can do segmentation, all that kind of stuff within the marketing tab. You can also keep track of all your contacts, your analytics. You can get reports on basically every single aspect of your business from page views Paid invoices over time, your top customers, so much stuff that you can do. And it's all built inside of the one tool of Kajabi. So the next way we can use Kajabi is to build out your funnels, your website, and you can even have your own app. If we go over to the marketing tab and click on funnels, we'll select new funnel and you can choose which type of funnel that you want to build. If it's a freebie funnel, you want to do a Zoom webinar, you want to sell a free book, coaching campaign, just a simple sales page, or you can make it completely blank and start from scratch. The most common one is going to be the sales page funnel. So if you click Show Me How, you get an opt-in page, 8 emails that are pre-written for you, but obviously you can and should update them, a sales page and a checkout page, and it's all built for you in one click. So I'm gonna hit Create Funnel, and I'm just gonna call this Test 1, and then we can select an offer. Let's just say this workshop, create your funnel. And just like that, we can build out our entire funnel and just get your business up and running as soon as possible. You're gonna see we have the opt-in page and all of this is fully customizable off to the side. You're gonna get your different email sequence already built for you, and you can choose the triggers, update any of this. You can change up all of these different emails as well, but they are pre-written for you just to give you a good baseline. You've got a sales page, your offer checkout, and then also because this was related to an event, it'll point straight over to the thank you page that I had already built. And you also get a little checklist to make sure that everything is taken care of so you're not missing any pieces. Now, the only thing about building funnels this way is that one, you can build a funnel really fast, but the second thing that's kind of a downside is that it's not super customizable. So to get more customization, we can go over to website and then click on landing pages. And this is where you can get a wide range of a ton of different templates by going up here to new landing page. You can use their built-in AI to help you build out a landing page super fast, which is really cool. Start from scratch, or you can get some different templates like a sales page. You wanna click here, it's already basically built out for you, and then you just plug in your information, connect your offer, And you're good to go. You can host your podcast, you can do a link in bio, really cool, already built for you. Separate thank you pages, opt-in pages, coming soon pages. And then they also have the legacy templates, which are just their older versions but are still very functional. And I also mentioned that you can get an app. So if you go over here to more, you can click on branded app and you can build a dedicated app for your brand, which is pretty incredible. Now this does come with a bit of a fee. It's $200 per month. If you want to add your courses, coaching, community, but everybody gets to host their courses and curriculum through Kajabi automatically as a Kajabi member. So inside of my phone, you can go over here, click on the Kajabi app, and then people can get access to all of your courses and content from their phone with a free app download. They just go to the Kajabi app, just like any other app like Instagram or Facebook in the App Store. They can click over here, check out all their content that you are posting, and they can watch that content directly from their phone, get the resources, everything that they need to start taking action. So there's no excuse to not actually consume your content. Now, the next way to grow your business with Kajabi is to borrow other people's warm audiences with Kajabi Amplify. This is a new feature by Kajabi and it's absolutely a game changer. Kajabi makes it super easy to build out your pages, but Kajabi Amplify helps you better market your business so you can get some traffic and start making sales way faster. Now, when you get signed up with Kajabi, over to the left-hand side, you'll see Amplify. Click on that. Once you get your profile set up, you can go over here to the Browse feature and you can either be a publisher or an advertiser. If you're a publisher, that means that you have an audience and you want other Kajabi members to advertise to your audience. So what's so powerful about this is that one, it's all other Kajabi creators, so they're using the platform and you get to collaborate with people. There is a fee associated created and it ranges based on who you are advertising in front of their audience, how big the audience is, the engagement of the audience, the quality of the audience. It really just depends on those factors. But what's cool is that Kajabi will recommend the best collaborators for you to advertise on, uh, based on whatever your profile says. Or you can go to the top engagement and let's say this guy right here, he has 92,000 subscribers on his email list. And it's about $150 per send. You don't need to be on a subscription. You can do it one-off or just kind of collaborate. You can message them directly. But as you can see, about a 23% open rate on 92,000 people. So it's still around 20-something thousand people that read these emails. And then you basically get a banner inside of their email. And you can see here that they have a click-through rate of around 3%. But with 20-something thousand people, that's a lot of traffic. They also tell you what audience they're trying to reach. We prefer partners who serve educators, parents, health conscious, blah, blah, blah, blah. They tell you about their audience and you can see some reviews as well. And if you like what you see and it makes sense, you can message them. You can also click over here, look over at their website, their social profiles, look into their brand a little bit and see if you can create some kind of offer. Specifically for their audience, which is always the best idea, or if what you naturally offer makes sense for their audience and you could just put some kind of freebie or special discount into their audience to start getting some business. So the next way you can grow your business in Kajabi is that you can actually sell offers without products. A bit of a downside or something that people complain about when it comes to Kajabi is that they limit you on the amount of products that you can have. Now, I don't think it's a bad thing. I think that limiting you is actually smart 'cause it forces you to make better products instead of just creating a ton of random products. And even still on the growth plan, you get like 50 products. So I think you're fine on products. But something cool that a lot of people just don't think about in Kajabi, especially if you don't want to build out a product, is that you can sell something without ever building a product. So if you go to the sales tab, click on pricing, you'll go over here to new offer. And over here you can choose, you know, I'll just say test offer, or let's say it was coaching with you. And then you can choose a product to sell. Now, a lot of people think that they have to build out the whole coaching program inside of Kajabi or their digital product like a course or a PDF or some kind of product that they have to deliver. The best thing about coaching is that when you start, as long as you have real expertise and are willing to coach people, you are the product. This is typically the first product I recommend to people when they get started with Kajabi. So instead of choosing one of the various products that you would need to build and then create in here and all that stuff, you just skip that entirely. And then for the price, you can say something like, I don't know, $3,000, depending on what it is that you're coaching. Set up Kajabi payments so you can collect payments inside of Kajabi and track all of it. You can do Apple Pay, Google Pay, PayPal, anything like that. I like Apple Pay personally. Hit next, and then you can change up and customize the button over here. As you can see, if you want the text to say something like, Complete Investments. You can see over here it changes and then save and finish. Now what's cool is down the road, if you're coaching people, getting paid $3,000 to start coaching people, you can then build a product inside of Kajabi as you're coaching people and then add that product in here for new people that sign up with you in the future. So it's just a way smarter way to get started and start earning way faster inside of Kajabi. Now the next way you can use Kajabi to really give you an edge, and that totally feels like a cheat code, is with the in-depth automations that they did. This is a pretty recent update. So if you go to the marketing tab and go over to automations, if you go to new automation, we can create some kind of new automation. So you can use this blueprint right here, or we can go over here to start from scratch. And then the first thing we have to do is set up a trigger. So if you click new trigger, we'll keep this simple. We'll say, uh, if people submit this form, we'll do 50 catchy title formulas and I'll hit done. When this happens, then what's going to happen? Well, then we want to send an email and you can change up the subject line. You can write the email, you get all these different prompts. If you want to bold, add buttons, italicize, add the links, images, anything like that. And then we'll hit done. What's cool is that we can also add a branch. So let's say for the first branch, we choose email activity. And let's say that we sent them an email after they opted in. And it was opened. And we'll say in the last 7 days, just to make sure people are on point. In the second branch, we can say email activity. If they did not open it, then in the last 7 days, we'll send them something else. So what's cool is you can obviously play with this and have more depth with it, but when people sign up, they're going to get an email. Now, if they opened it, we're going to send them a different email. If they didn't open it, we're going to send them a separate email. And you can add different branches throughout your marketing to really create some pretty advanced automations. Also up here, you can click here, see the analytics and engagement as well for people going through these automations. So this is really helpful if you want to start segmenting your list and keeping track of how people are engaging with your audience, where they're engaging, where they're falling off, anything like that, all done inside of the automations tab. Now, the next way you can grow your business with Kajabi is to hire Kajabi experts. So in the dashboard, we go down to more and you can click on expert services. Now what's really cool is that you can either be a Kajabi expert, which you have to be in Kajabi in order to be qualified as a Kajabi expert, or you can hire someone. So let's say you want to level up your website design. You can go in here and hire an expert explicitly for website design that specializes in Kajabi sites. So if you don't like the templates that Kajabi gives you, or you don't want to build out all this stuff yourself, or you're short on time, whatever it is, you can have someone who specializes in Kajabi build all of it for you, and you can hire them through Kajabi's own database. Now, on the flip side, if you're really good with website design inside of Kajabi, you can advertise yourself in Kajabi's own platform as a website designer for Kajabi users. So it's basically like a marketplace within Kajabi and kind of like Upwork, if you think about that, or Fiverr, all built inside of Kajabi. So this can be a massive way for you to get a head start on growing your business or Just getting it set up faster and knowing that it's going to be legit. Now, the next way you can use Kajabi is to earn monthly recurring revenue as a Kajabi partner. Imagine getting paid to use Kajabi and basically using the platform for free. Well, you can do that as a Kajabi partner, so you can become a Kajabi partner on any one of the plans, which is awesome. And if you use Kajabi like crazy or you host your courses or your website or anything like that, and you hear other people who are like, hey, what are you using? You can refer them to Kajabi through your link and start making money. To access your partner dashboard, go up here to the right and click on Partner Program, and you'll see inside of your dashboard. So to date, I have already made almost $63,000 in pure passive income just by referring people to Kajabi. And being a partner just makes sense for me because my entire business is built on Kajabi, and all my clients ask, which tools do you use? And I say, I use Kajabi. And I was doing that way before I even got onto the partner program. So it was a natural step for me to be like, I might as well make money doing this because I'm already referring a bunch of people over to Kajabi. So inside here you can track your referrals, you can have different campaigns, they're always doing new campaigns inside of Kajabi. You'll be able to offer a 30-day free trial. They do 3 months for $99 of Kajabi. Also, they're going to be doing like a 50% off for the entire year pretty soon. So Kajabi is always running specials and they have a dedicated department in Kajabi for the partner. So they give you a ton of support and you get to collaborate with other Kajabi heroes. It's really a cool place to be. And on top of that, you just need a couple of people to cover your monthly payments in Kajabi. And if you just refer a few people, you can start basically getting Kajabi for free or like me, getting paid to actually use Kajabi. Now, the next way to use Kajabi is to leverage the co-founder tool to build your business even faster. Obviously, AI has taken the world by storm, especially in the online business space, and Kajabi is hopping on the trend, but in a really cool way. So on every single page, you're going to see this little black diamond. And if you click on that, you can have full-blown conversations with the Kajabi AI co-founder. Now, if you click here, you can open this up. And what's cool about co-founder and why it's different is like right here, I basically just asked it. With co-founder, it helps you decide what your next move is. It is not a generic AI platform like ChatGPT because it scrapes the landing pages, the copy, the offers, the programs, literally everything. Inside of your own Kajabi dashboard. So it's like having a custom GPT but built for Kajabi, and it just understands your entire Kajabi business. And it's really smart and good at helping you brainstorm what your next idea should be, your next product, anything like that. So to create business assets for you, you can use it to help you build landing pages, opt-in pages, emails, programs, blog posts, all that stuff. It works with your Kajabi resources. If you're ever stuck with writer's block or staring at a blank page and you're like, I don't know, 'Cause you can't find a template that works for you. Co-founder will help you build out your landing page way faster so you have something to work with and get going with. Generic AI gives you answers. Co-founder helps you operate. So it really is like a little business partner that you get inside of Kajabi. Another awesome way that you could leverage Kajabi is to presell your programs with paywalls. So if we go over to products and let's click on courses, we can pick any one of these courses. Uh, let's do like Profitable Podcasts, for example. And you can see in here that I have all of my different lessons within here and modules. Now, if we go to the settings tab, we can go down and turn on paywalls. When you turn that on, you can choose which offer you want this to be related to, that this program is connected to, because offers are a bit different than programs. You can connect a program or product to an offer. So it's going to show me all of the offers that this product is connected to. I'm just going to choose the baseline. Product. We're gonna add a paywall. Awesome. I'll hit save. We'll go back to outline. And then from here you'll see the different sections or modules of the program. I can expand all of them. This is the entire course, couple different sections, and you can move your paywall anywhere that you want. It could be the first lesson, it could be after the first section, which I think is a good idea. So let's say that you wanted to sell a program. You could write out the outline of the entire program in here and not film everything. But you can record just a couple lessons to have something there for people to preview. And then if they want access to the rest of it, they can pay through the paywall. So I'll show you what that looks like. We'll set our paywall here after the first module, and then I'll hit preview limited access. And over here you can see all of the content inside of this program, which could just be written out as lessons. You could not have even filmed all of that if you want. And if you click here, creating a program, they can watch this video. But if you click behind the invisible paywall here, it'll pop up, hey, you can upgrade to unlock, click purchase, and then you can buy the program to get access to everything. Or it could be a presale as well. So people will only have access to the first couple lessons, which ideally should get them hooked to be like, I want more of this. But if they want to access the rest of the program, they'll have to pay to get through that paywall. And the last way that you can use Kajabi is kind of a new thing, but you can create your own AI agent within Kajabi. So off to the left, you'll see agents, click on that, and you can have an expert on every single page. So this could be great for helping sell people into your program. If they have questions about the program, you can have someone ask questions and it will reply to them. Or if you have a client landing inside one of your programs, and you want the AI agent to be supporting them with the program. They have questions they can ask the AI agent before they reach out to you. So you can add your first agent here and it's free for the first 30 days and then it's $50 per month per agent or 30% off 2 or more. So it's a pretty screaming deal, especially if you're getting good traffic by using something like Amplify like I mentioned earlier. So as you can see, there is a lot that you can do and a lot to learn when it comes to Kajabi and building a coaching business in general. And if all this feels overwhelming, just watch this video next and I'll show you how to start your online coaching business today in just 4 simple steps, because really that's all you need. But as always, take what you learn here, get out there, make something happen. I'll see you in the next one.