Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Any Insurance Can’t Operate WITHOUT Revenue

2 Dec 2024 · 0 min

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Short YouTube excerpt in which Richard Canfield explains that every business needs revenue and distribution; insurance companies also have expenses and rely on a distribution force made up of insurance agents who bring products to customers. The clip uses grocery store distribution as an analogy to illustrate physical product flow vs. insurance distribution.

Any business on planet Earth can operate without revenue. And every business on planet Earth has expenses, including insurance companies. Every business on planet Earth, if they sell a product or a service, requires distribution. If it's a product, like a grocery store, people drive to the grocery store, but they have a truck bring everything to them. That's part of the. It's distributing the groceries from wherever they receive the products and bring it to the store so that we can go to the store and buy them. Insurance companies are no different. Just so happens that the distribution force is us, the insurance person, and it doesn't matter what the insurance is.