Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Ascendant Financial’s Genuine Culture

20 Jun 2025 · 0 min

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Short excerpt from a YouTube video ("Ascendant Financial’s Genuine Culture") in which speakers describe Ascendant Financial’s team culture as genuinely open, collaborative, and emotionally supportive. The speakers emphasize that openness and sharing are authentic ("not an act"), that teammates respond when someone shows concern or emotion, and that sustained success requires teamwork rather than lone effort.

What do you think.
People looking on the outside in don't see about how we work together at ascendant? It's that genuine openness, and it's not an act. I think they're definitely not exposed to the openness and the sharing components and the genuine fact that when someone says that they're concerned about what's going on or they're showing emotion, they're genuinely concerned or they're genuinely wanted to help somebody and help the teammates and do better. I understand what the definition of team means. You're not going to achieve this on your own. You can be a lone wolf all day long, but event, eventually you're going to break down.