Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Community-Driven Rebranding to Wealth on Main Street

5 Sept 2024 · 1 min

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Excerpt from a YouTube video (presenter Richard Canfield) discussing community feedback used to choose a new name/branding (‘Wealth on Main Street’). The speaker describes polling a Facebook membership group and workshop ideas, and reports strong community preference for the chosen name as most appropriate and connected to the mission.

Chapters

We're looking forward to hearing from our listeners, you know, and comment on the YouTube videos, comment on your podcast platform, reach out to us, send us an email, let us know what your thoughts are. We have our Facebook membership group, private group, that you can, if you're a member, in there. We actually, coincidentally enough, we had several different ideas. Jason, you came up with some great ideas that we workshopped and explored, and there were some good ones in there. And we actually asked the people, like, let's find out, Facebook community, what do they think? This decision fundamentally, I think, comes from an overwhelming recognition from them that they really liked the direction. They like this name over everything else. They thought it was the most appropriate. It really connected and made the most sense. Here's to building and bulletproofing the best possible wealth that you can on Main Street.