Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Conversations Are A Gateway to Opportunities

13 Jun 2024 · 1 min

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A speaker argues that opportunities arise from conversations and that growth in sales, business, or startups depends on having many and the right conversations with decision-makers and influencers. The speaker contrasts relational, in-person networking with transactional social media interactions where people often pitch rather than educate.

Chapters

So one of the things to understand is opportunities live inside of conversations. So I always share with people when I'm guest speaking at conferences and conventions. I say listen, the reason why you're not growing and scaling your sales career, your business or your startup company is that you're not having a lot of conversations or you're not having the right conversations in the right rooms with the right people who are the decision makers, the centers of influence, the people that make things happen and get things done. And so the key thing is I realized that all we are is a network of conversations and whatever I lack in skill I can make it up in numbers through a network of conversations. Now one of the drawbacks to social media is it becomes transactional versus relational. The key thing is a lot of people hide behind the computer keyboard and they're messaging people and direct messaging people on different social media platforms and they're pitching and selling versus educating and informing.