This YouTube talk by Richard Canfield ("Finding Financial Advisors You Can Trust") emphasizes both tangible and intangible value that financial professionals provide. Canfield stresses that beyond camaraderie and personal fit, business owners need advisors who offer clear advice, coaching, mentorship and situational awareness so they can make confident decisions about growth, hiring, and market adjustments.
Chapters
For a lot of us where we keep and maintain people around us for the relationships and the value they provide. Sometimes that value is camaraderie and friendship and, you know, a number of other intangible items. But in the space of financial professionals around you, we're really talking more about what are some of the tangible elements. The intangibles do truly matter. I want to work with people you want to work with, and you want to have a great working relationship. But you also want to make sure that you're getting the value of the appropriate, let's call it advice, coaching, mentorship, understanding, and I really think, awareness. For a business owner to be able to make solid decisions as they look to grow, increase the business, hire staff, think about market adjustments, etc. They want to make sure they're surrounded by people they can have those conversations with and feel confidence in the level of conversations that they're having.