Short interview excerpt from the YouTube video "Have Fun with Creative Copy!" (creator: Richard Canfield). In this chunk the speaker describes what excites them about their business: seeing client transformations (helping small-to-medium businesses improve marketing, get more leads, grow) and enjoying the creative play of writing, testing ideas, and accepting failure as part of experimentation.
Chapters
Walk us through what excites you the most about your business and how it helps entrepreneurs. What excites me about the business? I think one of the things that really gets me going and excited is actually the results. And I know it sounds cliche and other people might have seen it, but to see the transformation from struggling with marketing or struggling with business, then going and having this ability to get more leads and to grow and have that peace of mind knowing that they're going to be taken care of, I think that's such a powerful thing when I see that transformation. Obviously this is more on the sides of smaller to medium sized businesses where you go in and do a good job. The fact that I get to sit here every single day and just play and be creative and throw things at the wall. So being able to think and write and just try things that work and be okay with failure, I think this is quite fun for me.