Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Key Financial Roles In A Business

7 Mar 2025 · 1 min

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A short YouTube video by Richard Canfield that outlines four primary finance roles in a company: the Chief Financial Officer (CFO) as the CEO's strategic finance partner; a management/director role (financial planning & analysis) that builds financial models; the controller who records actuals and identifies process gaps; and accountants/bookkeepers who compile financial data into statements.

Chapters

On a big company, there is an executive role, let's say, and it's usually called a chief financial officer or cfo. And their role to the business is to be the strategic right hand partner to the CEO. The second component, which is the management or director role. And that's where there's financial planning, analysis. And this particular role builds what's called financial models for the business. And then there's the controller. This controller usually captures the actual. They're going to recognize gaps and weaknesses in the mechanics of the business. And then the last role is related to what's kind of like an accountant or a bookkeeper who compiles the financial data into useful formats like the financial statements.