Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Stop Investing in Everyone But YOU!

5 Jun 2025 · 1 min

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This YouTube interview features Richard Canfield speaking with Brandon about personal finance choices. Brandon explains that after watching a documentary and learning about Nelson Nash he and his wife decided to "become their own banker," aligning financial decisions with their faith and personal values. They referenced the "10-10-10" saving rule and lessons from The Richest Man in Babylon to determine premiums and savings, and describe rejecting mainstream financial incentives (greed and fear) in favor of faith-aligned practices.

Chapters

What do you find, Brandon, is from you and your wife's perspective, other than watching the documentary film and being inspired by the idea, was there something else at the core that made you guys decide as a team that you needed to begin the process of becoming your own banker for yourself?
Seeing that of us being the biggest investment and this idea of why would I be putting into other people's businesses and not my own? Watching that documentary and Nelson Nash and his faith was like, man, I can follow that. That's where my values, both faith values and personal values, led me into. Our financial system definitely doesn't reflect our faith values most of the time, but it's definitely greed and fear is there. I'm like, I don't think that's the kingdom of God, personally. So that's what led us in that. Then learning the 10-10-10 rule of saving a percentage using richest man in Babylon, that kind of led us into what's our premium and then we've just expanded over time.