The Comfort Trap in Infinite Banking (Don’t Coast Yet)

I think people tend to. They realize there's almost like this peaceful element that comes with implementing this process. And they're like, oh, man, Jason, thank God I've got this. Now I can kind of coast a little bit on everything else. I can just sit back on the couch with a bag of potato chips financially and relax a little bit. Cause I got this thing working for me. I'm like, well, sure, you could do that. But what are you missing out on by not activating that to try and generate more assets, more cash flow, more capacity, more value? You know, you just recently bought a business. You've bought multiple businesses, and you funded business equipment and growth and expansion for your businesses, which is where you have the bulk of your investments. Your investments are in people, processes, technology, and businesses that create cash flow. That is a way that you're creating amplification of your net worth, but you're not letting it just sit there, do nothing. And I think that that's a risk that people who are implementing the process tend to fall into a trap. They get comfortable. All of your growth comes from some measure of discomfort.