Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

Untitled

26 Feb 2026 · 0 min

Watch on YouTube

0:05

Aaron Krueger, a Nashville real-estate broker, hires for attitude over experience because skills can be taught but mindset cannot. He builds repeatable systems so the team doesn't depend on any single high-performer. Culture, he says, is the most valuable asset.

I do not want 12 Aaron Kruegers. I want 12 people who do Aaron Kruger systems and processes.
We've got Aaron Krueger with us. You lead an incredible team. Ran basically real estate brokerage in Nashville, kicking butt in the real estate there for a number of years. So you got a lot of ton of success stories to share with us.
People can feel a positive environment and culture is your number one asset. If your culture isn't right, it can crumble. I don't hire on skill. I can teach you real estate, but I can't teach you to have a positive attitude.