Richard CanfieldPodcast Host and IBC Advisor, Ascendant Financial · Authorized Infinite Banking Practitioner | Author of 4 Books

What truly drives financial advice?

27 Mar 2026 · 1 min

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A CPA who got his CFP in 1984 thought the credential would educate people about money. After decades in the industry, he concluded the CFP organization's real goal is generating fee-based asset management revenue, not teaching anyone anything.

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I graduated college in 1974, started working for the 9th largest CPA firm, then started my own CPA firm in 1979. But people didn't understand money. I also realized I didn't either. I immediately said, okay, well, what are we going to do here? I got into being a CFP, Certified Financial Planner, in 1984. I thought that this was the best thing since sliced gold. It was good for me because it would help me educate myself and and educate people. Many years later, I found out that was nothing more than an organization set up to accumulate money to be put under management for fees.