3 Types of Customer to Avoid at ALL COSTS!

8 Sept 2022 · 1 min

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0:40

In this brief coaching video, the speaker outlines three categories of clients that coaches and service providers should keep out of their business: (1) clients who repeatedly miss appointments, which leads to poor results and blame; (2) clients who claim "I know" and are likely to ignore the coach’s advice, resulting in unmet expectations; and (3) clients taken on solely for the money, who may not achieve promised outcomes despite short‑term revenue gains. The speaker stresses that qualifying prospective clients up front improves results and protects the coach’s reputation.

Chapters

3 types of customer you should keep out of your business. Number 1, they keep on missing their appointments. This means they're going to get poor results and ultimately they're going to end up blaming you for that. Number 2, any client which comes to you saying, I know. The likelihood is they will choose to ignore your advice. That means they're not going to get the results which you promised them in the first place, which for you as a coach is going to be incredibly frustrating. Number 3 are the clients you take on just for the money. So the upside is You get a bit more money, which is great, but the downside is, again, they're probably not gonna get the results you promised them. So the moral of the story, qualify your prospective clients upfront. It means you get better results, and this is much better for your reputation.