Charge for Results, Not Time!

you productize though, the focus isn't on what you do. It's, uh, you charge based on the results or outcomes of the thing that you do. So what does the client get from this? And the amount of times, you know, we've, we've had this because we've got clients mutually that we've worked with, but, um, you know, we're having a conversation with them and they're like, um, you know, the client's worth $20 mil, $100 mil, $200 mil, and they're like charging $5K for something. And like, you can see this massive disparity between like how big the client is versus like how much they're charging for it. So again, there's another, another clue there as well.

So it's like the productization allows you to take the focus off of yourself, which is, hey, we charge X amount per day or per hour, and put it onto the client, which I guess is more in line with value-based pricing. Yes, because you're saying, well, how much is this worth to you based on what you're trying to achieve, essentially?

Yeah.