
0:23
In this brief segment, the speaker emphasizes that charging higher prices starts with a mindset shift. They advise listeners to view themselves as business owners who possess valuable assets—such as an email list and existing products—and to assess the genuine value they can deliver. By recognizing these assets, the speaker suggests re‑evaluating potential clients who may have previously seemed out of reach, positioning them as attainable markets. The core message is that changing one’s self‑perception and asset awareness unlocks the ability to price services or products at their true worth.










