Send a gift, then pitch the value you can give. Offer to promote an influencer's course or book to your 10,000 email subscribers. Lead with what you can do for them, not what you want.
You lead with value. So the obvious one is give them socks. But I would also be looking at, well, what else do I have that maybe they need? So you now through your customer base, how many emails do you have? Just below 10,000. 10,000 people in your email list, right? So if you go to somebody like Danny, hey Danny, here's my socks. Listen, by the way, with my sock business, we've managed to collect 10,000 email addresses of people who love High Rocks. I wonder if there's something we could do together. Yeah, I don't expect anything in return, but I love your brand. I'd love to promote you and your brand to my group. Do you have a course that I could send them or a book or a download or something like that? So we're gonna lead with value and be as helpful as we possibly can do.
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