Schedule Consults First Everything Else Waits #businessstrategy #priorities

4 Mar 2026 · 1 min

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Robin Waite explains why business owners should block two consultation slots first in their calendar before scheduling anything else. Marketing and client work fill the remaining time, but consults stay protected because they generate new leads.

Again, a lot of business owners when they sort of create their default diary for their business are like, right, client fulfillment first, then we smash out all of our spare time with marketing activities, and then finally if somebody like says, oh, that sounds interesting, we're like, then they ask for a meeting with us, we're like, oh shit, I haven't got time for coffee because we've used up all of our time. The lead indicator is, right, we're gonna put in those 2 empty consultation slots into our default diary first, and they are sacred.