When the Customer Is Wrong: Setting Boundaries for Better Business

10 Apr 2023 · 1 min

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This content was created by Robin Waite. This content was uploaded by Robin Waite. This is a YouTube video titled "When the Customer Is Wrong: Setting Boundaries for Better Business" (published 2023-04-10T13:00:15Z). The excerpt is a single-speaker segment in which the speaker explains declining a prospective small local mechanic client because of lack of passion for the niche and a too-low fixed budget; the speaker reflects that turning the client down freed capacity to focus on higher-value clients who appreciated the work and paid appropriate rates. The content is a short talk/presentation about client selection and setting business boundaries. Thumbnail URL and timestamps are included in the metadata.

So there was a time when I didn't take on a client. The reason was they worked in a niche which I wasn't particularly passionate about. It was just a small local mechanics. The second thing was that they had in their mind a fixed budget that was way below what we were charging at the time. On reflection, it was really a good thing that we didn't take that client on because what this left us with was capacity to focus on clients who really got the value which we delivered. They were happy to pay the prices, and also that they worked in an industry that I could get super excited about.