Ryan Shank of Phone Wagon won a customer by answering a prospect's 8 PM question himself. He argues founders should be directly available to prospects to stand out and convert early leads, and that this hands-on approach improves growth metrics.
Chapters
What up guys, it's Ryan Shank here with Phone Wagon. Day 7 with our morning updates. We have our blue bottle coffee and today what we're going to go over is just doing whatever it takes to acquire customers. And I would encourage you guys to do the same. I was talking with a customer last night and the one thing that was able to tip them over the edge, it was 8 o'clock PM and he was asking, hey, what's the difference between you and your competitors? Competitors and the one thing that we were able to win, I said, well, you're talking to, you know, the founder of the company at 8 PM at night. And he said, you know, as a founder of his company, he was able to appreciate that. So being able to do whatever it takes to win customers, I think is really important, especially in the early days. And when you're trying to acquire leads, it's going to help your conversion rate go up and it's going to help all of your metrics increase. So that's the one thing that we were going over. I'm kind of in the middle of the floor right now with a lot of people. So that's why I'm being quiet, but have a great Wednesday and Let me know what you guys think about doing whatever it takes to win customers.
