How to get customers

Name: How to get customers
Uploaded: 2024-01-27T13:01:01+00:00
Duration: 27 s
Channel: Ryan Shank
Description: Ryan Shank walks through building an Ideal Customer Profile by concrete attributes like employee count and location, then creating a personalized…

27 Jan 2024 · 0 min

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Ryan Shank walks through building an Ideal Customer Profile by concrete attributes like employee count and location, then creating a personalized outreach sequence across phone, email, LinkedIn, and direct messages to reach those specific prospects.

to be able to go after exactly who you want as a customer. If I want to go after a business that has 200 employees, is in the Southeast of the United States, and has been in business for 20 years, I can specifically target that business and how your solution helps them and be like really, really personal about it. Calls, there's going to be emails, there's going to be messages, whether that's on LinkedIn or DM. So I think there's going to be a bunch of different activities that are all part of an outbound sequence. It's a really good way I can pick and choose and go after that person.