Ryan Dohrn says you don't need to answer emails instantly. A 30-second distraction costs about two minutes of work, which adds up to hundreds of hours a year if you check constantly. Real emergencies are rare.
Hey friends, Ryan Dohrn here, your sales and marketing coach. And here comes your tip of the week. Hey friends, stop being a slave to your inbox. It is A-okay not to reply instantaneously. No one's gonna die, I promise. Has anybody ever sent you an email that said, dear Ryan, I'm choking at the local Chinese restaurant. Can you please send me a link to the YouTube, over on YouTube to the Heimlich maneuver? I mean, have you ever received an email like that? No. Friends, very rarely are there emergencies that need to be answered that pop into your inbox. Now, I fully understand and respect the need for being prompt in your replies, but many of you, what you do is you feel like you can be distracted slightly and come back immediately to your task at hand. And what experts tell us is doesn't happen. Were you aware that a 30-second distraction can cause you to lose 2 minutes of lost time. If you did that 3, 4, 5, 10 times a day, friends, you're talking about hundreds of hours a year. Don't be a slave to your inbox. It's okay if you don't respond instantaneously. You know, be proactive, be courteous, but recognize no one's probably going to die if you don't respond immediately. I'm Ryan Dohrn, your sales and marketing coach. If I can be of help to you, reach out. Check out the website, ryandohrn.com. All right, friends, we'll see you next time. Bye.
