Ryan Dohrn says salespeople who skip video will fall behind. He recommends Soapbox, Loom, and CloudHQ for quick videos embedded in emails. Keep them under two minutes, authentic, with clear audio.
Hey friends, Ryan Dohrn here, your sales and marketing coach, and I'm here to tell you today that you better get good with video or just get lost. Honestly, people that don't sell with video, man, you're getting left in the dust. I'm talking about using tools like Soapbox, using Loom, using Google plugin tools like CloudHQ. There's so many that are out there. You got to get good with video, from prospecting to hosting meetings to to answering client questions. Friends, it is so much more personal to record somebody a quick reply. There's all kinds of Chrome extensions out there, some I've mentioned, that you can use to drop emails and videos rather right into your emails. Friends, you gotta get good selling with videos. If you don't, I fear for you, friends. You're just gonna get lost in the sales and marketing business. Hey, marketers out there, you don't have to be Steven Spielberg to create a video that's gonna get my attention. As a matter of fact, as long as it looks authentic, And it's got great audio, I'm probably gonna watch it. Oh, and by the way, needs to be really short. People always ask me, what's the perfect length of a video? Short. Keep it short. 2 minutes or less. I think 2 minutes is like an eternity in cyberspace. Sell with video, friends, or you're gonna get outsold or out-marketed. I'm Ryan Dohrn, your sales and marketing coach. If I can be of help to you, reach out to me, friends. My website, really easy, ryandohrn.com. Thank you, Ryan. All right, take care, friends. We'll see you next time.
