Ryan Dohrn says salespeople often send emails on their own schedule, not the client's. Use Gmail's send later or Outlook's delayed delivery to land messages between 10 AM and 6 PM, skipping lunch hours. Morning inboxes are in delete mode, and late-night emails signal poor boundaries.
Hey friends, Ryan Dohrn here, and today we're talking about syncing up our time clocks with our clients' time clocks. Here's something that's very interesting to me. Most salespeople answer email at times that are convenient for them, regardless of the time zone their client is in, regardless of the time of day. I received a couple emails last night at 11:30 at night. I just happened to be up watching The Last Kingdom or something on Netflix and started getting email responses, and I thought, who in the world is this? And it just happened to be that they were responding at a time that was good for them. One of those responses came clearly after somebody was at the bar, just saying. One of the other ones was probably flying in a plane because I know them. Remember, friends, there's so much technology in Outlook like delayed delivery, or in Gmail like send later. When you're writing replies to emails, you want them to hit at the best time for your client, not at a time when it's good for you to reply. I don't like emails to hit anytime before 10:00 AM because most people in the morning are in delete mode. I don't like emails to hit at noon because most people are at lunch and they're in delete mode. I don't like most people to get my emails after 6 o'clock because I want them to think that I do have a life. Remember, friends, get in sync with your clients' time clocks, especially when it comes to replying to emails. I'm Ryan Dohrn, friends. Don't forget, if sales was easy, everybody'd be doing it, and they're not. We're the chosen few. Remember, you've probably found a career that'll feed your family for a lifetime. I guarantee you have. Find out more about what I do and who I am, the blogs, the podcast, and so much more over at ryandohrn.com. All right, we'll see you next time.
