Nice salespeople get ghosted because prospects can't say no comfortably, there's no clear next step, and the timing doesn't match the prospect's buying cycle. Niceness itself isn't the issue, but these three things together kill the sale.
One of the main reasons that people like you and I get ghosted is because we're nice people. Very often clients, prospects, whatever, they don't want to say no to us because we're nice people. And so because we're nice, people don't like saying no to nice people. That could be number one. The second thing could— I'm not saying don't be nice, I'm gonna give you a strategy. The second thing could be you were not clear and defined on what the follow-up process is. Actually looked like. So it's probably one of those 2 particular things. Now the 3rd thing could be you didn't vividly understand what their buying cycle, what their process actually looks like.
