Jason M. LemkinCEO, SaaStr · Co-Founder of SaaStr AI, SaaStr Fund, Adobe Sign

Are You Stuck? How AI Can Help You Stay Engaged | AI Technology

27 Jun 2024 · 0 min

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0:24

Speaker A describes observing users who click on a section and linger 20–30 seconds, hypothesizing they may be "stuck." The speaker says they are exploring AI to detect when users are stuck so the product can contact and help (and potentially upsell), and raises ethical/usability concerns about how "creepy" such interventions may feel to users.

They click on a section and they stay there for 20, 30 seconds. Maybe they are lost. But one thing we're trying to use now is AI to figure out if they are stuck. And then if they are stuck, the question is we want to contact them because we want to be useful, unstuck them and then sell them. But the other question is, how creepy can we be? Can we tell them, like, hey, you're stuck, we're going to help you, or they don't like it.