Jason M. LemkinCEO, SaaStr · Co-Founder of SaaStr AI, SaaStr Fund, Adobe Sign

Blogging: Is it Making a Comeback? How to Stay Motivated for 20 Years: Insights from Wordpre

31 Jan 2024 · 0 min

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0:07

A short conversational transcript from a YouTube video discussing whether blogging is declining or resurging. Speakers note that blogging declined due to fragmented distribution, spammy sites, slow load times and intrusive UX, but that fixes to those problems and a renewed interest in authentic personal voice are contributing to a comeback.

I've got three blog, three pieces of content a day for 11 years. But is blogging on the decline? How do you think about that?
So blogging did decline for a while. Yeah. And why did. Why? Because distribution got really fragmented. Spam websites got bad. Right. There were all these pop ups and there was slow load and everything like that. We fixed all that. So now it's cool to see it coming back where people what they want. What a blog. What people loved about a blog was that person's voice. Yes. Their story.