This YouTube talk (Jason M. Lemkin speaking) offers practical hiring advice for early-stage companies. Key points so far: when hiring your first salesperson (or SDR), hire two rather than one; when hiring your first marketing person, prefer a senior/ director-level hire who can operate with ambiguity and act autonomously rather than a very junior hire.
I talk a lot. And Jason actually from Saster as well, talks a lot about when you're hiring your first salesperson or your first sdr, you should always hire two and not planning on hiring our first salesperson and all the problems that come along with that. I'm going to go into what that is, but is higher too, and then the second one that comes to mind. And then I'd love to hear your principles around this stuff. But when you hire your first marketing person, don't hire somebody really junior. You should hire someone in look, we could say director level or above, something like that, but someone that can come in and operate in an environment with ambiguity, where they know what to do intuitively versus needing lots of instruction. On the marketing side.
